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Japan’s biggest airline is betting that ...

    Japan’s biggest airline is betting that the future of travel isn’t traveling at all.

For the last month, a married couple has been interacting with a robot—called an Avatar—that’s controlled by their daughter hundreds of miles away. Made by ANA Holdings Inc., it looks like a vacuum cleaner (真空吸尘器) with an iPad attached. But the screen displays the daughter’s face as they chat, and its wheels let her move about the house as though she’s really there.

“Virtual travel” is nothing new, of course. Storytellers, travel writers and artists have been inspiring the senses of armchair tourists (足不出户的旅行者) for centuries. It’s only in recent decades that frequent, safe travel has become available to the non-wealthy.

Yet even as the worlds middle classes climb out of the armchair and into economy-class seats, there are hints of a post-travel society coming. Concerns about sustainability (可持续发展) are causing a loss to carbon-intensive airlines, which do harm to our environment. And the aging of wealthy societies is both limiting physical travel and creating demand for alternative ways to experience the world. For the travel industry, virtual reality offers an inviting response to these trends.

Of course, far-out technologies encourage far-out claims. ANA doesn’t plan to start selling Avatars until next year. Profits, too, will probably be a barrier. By one estimate, the global market for this kind of technology will be worth only about $300 million by 2023. By contrast, ANA’s traditional travel business brought in more than $19 billion last year.

But if the business case for virtual vacations is still weak, the market for technologies that bridge physical distances between families and coworkers seems likely to only expand. ANA’s robots may not replace its airplanes any time soon, but they’ll almost certainly be a part of travels high-tech future.

1.What do we know about Avatar?

A.It’ll take the place of ANA’s airplanes soon.

B.It s a kind of the latest vacuum cleaner.

C.It is invented by ANA Holdings Inc.

D.It’s on sale right now.

2.What prevents Avatars coming into market at present?

A.Lower Profits. B.Aging society.

C.Physical distances between families. D.Concerns about environment.

3.The writer s attitude towards future virtual travel is ________.

A.Critical. B.Objective.

C.Doubtful. D.Positive.

4.What’s the best title for the passage?

A.Difficulties for the armchair tourists

B.The coming trend of virtual vacation

C.Something about virtual reality

D.The popularity of Avatar

 

1.C 2.A 3.D 4.B 【解析】 本文为议论文。日本最大的航空公司认为未来的旅游和现在完全不同。文章介绍了日本发明了一款名叫Avatar的机器人,为那些足不出户的“神游”旅行者们制造身临其境的感官体验,即虚拟旅游。随着富裕社会进入老龄化,虚拟旅游一定会成为未来高科技旅游业的一部分,一种趋势。 1.细节理解题。根据第二段中的“For the last month, a married couple has been interacting with a robot—called an Avatar—that’s controlled by their daughter hundreds of miles away. Made by ANA Holdings Inc., …” 上个月,一对夫妇一直在与一个被称为“Avatar”的机器人互动,这个机器人由他们数百英里外的女儿控制。它由ANA Holdings Inc 公司创造的……。由此可知,Avatar是由ANA Holdings Inc发明创造的,故选C。 2.推理判断题。第五段“ANA doesn’t plan to start selling Avatars until next year. Profits, too, will probably be a barrier. By one estimate, the global market for this kind of technology will be worth only about $300 million by 2023. By contrast, ANA’s traditional travel business brought in more than $19 billion last year.” ANA在明年之前没有打算开始销售Avatars,利润也可能成为一个它不能销售的障碍。据估计,到2023,这种技术的全球市场总估值只有大约3亿美元。相比之下,ANA的传统旅游业务仅去年带来了190多亿美元的收入。由此可推断出阻止Avatars进入市场的是利润太低了,故选A 。 3.推理判断题。根据最后一段中的“But if the business case for virtual vacations is still weak, the market for technologies that bridge physical distances between families and coworkers seems likely to only expand. ANA’s robots may not replace its airplanes any time soon, but they’ll almost certainly be a part of travels high-tech future.” 但是,如果虚拟度假的商业理由仍然薄弱,那么,对于这种缩短家人、同事之间地理距离的科技,其市场需求只会有增无减。ANA的机器人可能不会很快取代飞机,但它们一定会成为未来高科技旅行的一部分。由此可推断出作者对于这种虚拟旅行还是持积极的态度的。故选D。 4.
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