Stories Behind Famous Company Names
| Inventor Caleb Bradham had originally wanted to be a doctor but started working in a pharmacy when he returned home to North Carolina. In 1893, he made up what he first called “Brad’s Drink,” a mix of water, sugar, caramel, lemon oil, nutmeg, and other flavors. Five years later, he renamed it Pepsi-Cola. He claimed the drink could help with digestion(消化), or dyspepsia, the term from which Bradham adapted the name Pepsi. |
This luxury car maker combined elements from the Ford and Oldsmobile companies when it was started in 1902 and later became known for its innovation and high quality. The company was named after the French explorer Antoine Laumet de la Mothe Cadillac, who founded the city of Detroit in 1701. | |
Company co-founder Gordon Bowker has said that while brainstorming names, someone brought out a map that featured the old mining town of Starbo. That may have led him to think of Starbuck, the first mate in Herman Melville’s famous novel, Moby Dick. Not only the company name but also the origin of its logo has aroused great curiosity. | |
The inventor of Rolex, Hans Wilsdorf, was looking to make an elegant, yet precise, wristwatch. He wanted a name that was easy to say, worked in different languages, and looked good on the watches. He settled on Rolex in 1908. |
1.Which company name has a close relationship with literature?
A.Pepsi B.Cadillac
C.Starbucks D.Rolex
2.Which of the following statements is True?
A.Caleb Bradham aimed to cure dyspepsia with Pepsi.
B.Hans Wilsdorf intended Rolex to be universally accepted.
C.Cadillac was named after the founding father of the company.
D.Starbucks was used due to the co-founder’s love for his hometown.
3.From the passage, we can learn that .
A.a famous company name is easy to spell
B.a special story can make a company famous
C.a company name usually has a special meaning in it
D.a company name is related to the founder’s profession
The Deep Roots
When I was growing up, I had an old neighbor named Dr. Gibbs. He didn’t look like any_____ I’d ever known. Every time I saw him, he wore ______ and a straw hat. I remember him as someone who was a lot ______ than most of the adults in our community.
When Dr. Gibbs wasn’t ______ lives, he was planting trees. His house sat on ten acres, and his life’s goal was to make it a ______.
The good doctor had some ______ theories concerning plant care and growth. He _____watered his new trees, which flew in the face of conventional ______. Once I asked why. He said that watering plants spoiled (宠坏) them so that each ______ would grow weaker and weaker. So you have to make things ______ for them and weed out the weaker trees early on. He talked about how watering trees made for ______ roots, and how trees that weren’t watered had to grow deep roots in ______ of water. I took him to mean that deep roots were to be treasured.
He planted an oak and, instead of watering it every morning, he ______ it with a rolled-up newspaper. Smack! Slap! Pow! I asked him why he did that, and he said it was to get the tree’s ______.
Dr. Gibbs passed away a couple of years after I left home. Every now and again, I walked by his house and looked at the trees that I’d ______ him plant some twenty-five years ago. They’re extremely tall, big and strong since they have deep roots now. However, the trees in my garden swung in a cold wind although I had ______ them for several years.
It seems that ______ benefit these trees in ways comfort and ease never could. I stood there deep in thought. Every night before I go to bed, I check on my two sons. I stand over them and watch their little bodies, the ______ and falling of life within. I often pray for them. Mostly I pray that their lives will be ______. But I think that it’s time to ______ my prayer because now I know my children are going to encounter hardship.
1.A.gardener B.farmer C.doctor D.professor
2.A.uniform B.overcoat C.suit D.dress
3.A.nicer B.tender C.richer D.stronger
4.A.encouraging B.discovering C.saving D.protecting
5.A.landmark B.castle C.yard D.forest
6.A.interesting B.embarrassing C.puzzling D.expecting
7.A.usually B.never C.sometimes D.always
8.A.labour B.dignity C.habit D.wisdom
9.A.generation B.structure C.resource D.pressure
10.A.sensitive B.particular C.rough D.positive
11.A.shallow B.intensive C.muddy D.flexible
12.A.search B.charge C.case D.control
13.A.cover B.beat C.push D.clean
14.A.permission B.admiration C.expectation D.attention
15.A.heard B.helped C.made D.watched
16.A.planted B.watered C.burdened D.firmed
17.A.surroundings B.sufferings C.suggestions D.opportunities
18.A.marking B.sharing C.sailing D.rising
19.A.brave B.successful C.easy D.confident
20.A.observe B.reveal C.change D.mind
阅读下列短文,根据短文内容填空。在未给提示词的空白处仅填写1个适当的单词,在给出提示词的空白处用括号内所给词的正确形式填空。
As we live in social groups, there 1. (be) many benefits of friendship that we can enjoy. Generally speaking, close friendships have three “fruits”: they may comfort the heart, advise the head and help us achieve the goals we set for ourselves. Through friendship, we can become happier, wiser, and more 2. (satisfy) humans. It should be pointed that 3. (enjoy) the company of a crowd is not the same as being with friends. So friends should be carefully chosen 4. relationships should be well developed.
阅读下列短文,根据短文内容填空。在未给提示词的空白处仅填写1个适当的单词,在给出提示词的空白处用括号内所给词的正确形式填空。
The World Health Organization has said the novel coronavirus (COVID-19) does not spread as 1. (effective) as flu. As the WHO gathers more data, the organization understands more about the novel coronavirus, 2. causes more severe disease than seasonal flu. At the moment, there is no specific treatment for the new virus. Globally, about 3.4 percent of people with reported COVID-19 cases have died. In comparison, seasonal flu generally kills far 3. (few) than 1 percent of those infected (感染).
阅读下列短文,根据短文内容填空。在未给提示词的空白处仅填写1个适当的单词,在给出提示词的空白处用括号内所给词的正确形式填空。
I gave a dress to my granddaughter Anne for her birthday. With a pause at the dress, she smiled lovingly at me and 1. (tell) me it was beautiful. I was happy that she liked it. One day, passing Anne’s bedroom, I heard her talking2.the phone. “My grandma gave me this very pink dress,” she said. “I really appreciate it, but who wears pink these days?” I stood there in awkward silence. Then I walked away, 3. (pretend) not to have heard anything.
假定你是某某中学校学生会主席李华,针对目前同学们逐渐返校,但是新型冠状病毒仍然没有得到完全的控制,于是你受学生会委托,面向全校学生写一封倡议信,号召同学们在学校一定要做好自我保护。
内容包括:
1. 养成良好的个人卫生习惯;
2. 避免同学之间的密切接触,遵守学校公共秩序。
注意:1. 字数100字左右;
2. 可以适当增加细节,以使行文连贯。
参考词汇:新型冠状病毒novel coronavirus
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