阅读短文,按要求完成各题。
Close your eyes. Think about a happy memory. What do you see? What do you smell? Do memories smell? Haraid Vogt and Avery Gilbert think so. Smell and memory are very important to them. Why? They sell smells.
Who do they the smells to? And how can they sella smell? Businesses come to Vogt and Gilbert for help. Vogt and Gilbert find a smell to go with the business’s product. For example, Vogt and Gilbert worked with and expensive hotel in New York City. They developed a smell like expesive cologne(科隆香水)for the hotel’s owners. Then they put it in the air of the hotel hallway. Why did they choose the smell of cologne? A lot of businessmen stay at that hotel. The hotel’s owners want their guests(客人)to feel like they are in an expensive men’s club. And rich men wear expensive cologne.
Using smell to sell things is not new. Bakers know that the smell of baking bread brings in customers. They always make sure that people on the street can smell the baking bread. Chocolate makers do the same thing. And of course perfume (香水)makers sell smells.
In the past, only the food and perfume businesses used smell to sell their products. But today, more and more businesses are trying it, from hotels to airlines(航空公司). Some companies put a special smell on the advertisement that they send to customers. For example, one car company uses a perfume on their booklet that smells like a new car.
But do smells really sell? The answer seems to by yes. Smells become a part of our memories. And memory is important in sales, why? When customers remember the name of a product, they usually choose it again. But there are a lot of choices these days, so it isn’t easy to remember product names. That’s why smell is important. It helps people remember.
In the future, will different computers and televisions have different smells? Vogt and Gilbert think so. They are sure that one day, most businesses will use smell to sell.
1.根据短文内容完成句子填空(每空限填一个单词)
From the first paragraph of the passage, we know Harald Vogt and Avery Gilbert sell ______ and they ______ memories smell.
2.根据短文内容完成句子填空(每空限填一个单词)。
According to the passage, smells are ______ for business because they can ______ people to remember the product names.
3.根据短文内容回答问题。
According to the passage, how did Vogt and Gilbert help the hotel owner’s business?
4.把短文中画底线的句子译成汉语。
5.根据短文内容用一个完整的英文句子(限10个词以内)回答问题。
What is the main idea of the passage?
根据汉语意思完成句子,每个空格填一个单词。
1.在周末,我经常和朋友们一起踢足球。
I often ____ ______ with my friends on weekends.
2.因为离学校很远,所以我不得不乘公交车去上学。
I _____ _______ go to school by bus because my home is far from the school.
3.我多么希望有一天能够得到林丹的亲笔签名。
How I wish to get the _____ ______ Lin Dan one day!
4.近几年来,济南的西部发上了巨大的变化。
Great changes have _____ _____ in western Jinan in the last few years.
5.伦敦奥运主场馆设计成碗状,其顶部由钢结构支撑。“伦敦碗“象征着盛满希望。
London’s Olympic Stadium is designed to be like a bowl and the roof _____ _____ by a steel frame. “ London Bowl” represents full of hope.
按括号中的要求完成句子,每个空格填一个单词。
1.The tourists are on the beach. (改为否定句)
The tourists _____ _______ on the beach.
2.I have waited for the bus for twenty minutes. (就句子划线部分提问)
______ ______ have you waited for the bus?
3.“When do you hold your school art exhibition?” the reporter asked me. (改写句子,句意不变)
The reporter asked me ______we ______ our school art exhibition.
4.You should put your heart into the test and shouldn’t think about anything else when you prepare for it. (改写句子,句意不变)
You should ______ _______ the test when you prepare for it.
5.Teenagers should read more books to improve their reading skills. (改写句子,句意不变)
Teenagers’ reading skills can ______ ______ if they read more books.
阅读短文,从方框中选择适当的词,并用其适当形式填空。有的需要加助动词(每次限用一次)
come give pick fly be |
Joan is a nice girl. One day when she was taking a walk in the park, she saw a bird lying on the grass. Joan found that there was something wrong with its wing(翅膀) and it counldn’t fly. She ran to the bird and (1)_____ it up. Joan took it home. She looked after the bird very carefully. Soon the bird got better. Joan let the bird (2) _____away.
Now, the bird often (3)_____to Joan’s window. Each time the bird (4) _____some food by Joan. It seems that the bird enjoys visiting Joan. For Joan, the bird (5)_____her friend since she brought it home.
阅读短文,从方框中选择适当的词填空(每次限用一次)
But happy Nobody friends around |
This morning a big rock was in the way. (86)_____knew where it was from. All the cars had to go(87) _____it. Ben saw the rock. He tried to move it. (88)_____it was so heavy. He called three of his (89)______to help. Little by little the rock was moved out of the street. They pushed it to a nearby park. Ben was (90)_____ to see people sit on the rock in the park.
Can you remember a world before the Internet? If you answer is “no,” then you are probably a millennial. Millennials are the new generation of young Americans. They were born between 1982 and 1992. There are 33 million of them, and they are just starting to enter the workforce(劳动力). Many experts believe that millennials are different from young Americans of past generations. They also believe that millenials will change the workforce in important ways.
How are millennials different? They are the first generation born in the computer age. The internet has always been a part of their lives. They spend about 16 hours a week on the Internet, and this doesn’t include e-mail. And they spend 72 hours a week using other electronic media(媒体), including mobile phones and video games. They are “nation speakers” of the language of the computer age. People who were born earlier will never be native speakers of that language. Why not? They did not grow up “speaking” it.
How will millennials change the workforce? To answer that question, it is important to understand how millennials use the Internet. They use the Internet to communicate. They visit website such as FaceBook and MySpace every day. They share(分享)ideas, music, information, games, and friendships with people all over the world. When they start working, they will want to share their work and ideas with others.
It is also important to understand the way millennials grew up. Thair parents and teachers gave them a lot of attention. They taught them that their opinions were valuable(有价值的). As a result, amny millennials are very cinfident. At work, they will expect their co-workers and bosses to listen to their opinions.
Millennials also grew up with a lot of structure in their lives. Many of them went to school from the age of two or three and played on sports teams. At work, they will expect the rules to be clear. They will also expect a strong but fair boss, like a coach on a sports team. They will follow the person in charge (主管) if he or she is fair. But they will not follow an unfair boss. They will also expect their work to be fun and creative, similar to their experience on a sports team.
These are a few of the changes that experts believe millennials will bring to the American workforce. But the world is changing very fast. There will probably be more changes that are difficult to imagine today.
1.According to the first paragraph of the passage, which of the following is NOT true?
A. Millennials belong to a new generation.
B. Millennials were born about ten years ago.
C. Millennials are entering the workforce.
D. Millennials know little about the world before the Internet.
2.Which is the main reason that make the experts believe millennials are different from young Americans of past generations?
A. Millennials can speak a better native language.
B. Millennials grow up with computers and Internet.
C. Millennials use mobile phones and e-mails often. D. Millennials spend long hours playing video games.
3.Why do the millennials experct to share their work and ideas with others?
A. Because they know how to use the Internet to make new friends.
B. Because they understand how to communicate with new friends.
C. Because they grow up sharing ideas, music, information, games, and friendships with others by the Internet.
D. Because the Internet can provide all the information they need.
4.According to the passage, which of the following is NOT true?
A. Millennials grow up with more attention from their parents and teachers.
B. Many millennials are showing more confident than others at work.
C. Many millennials give more valuable opinions to their co-workers and bosses.
D. Many of the millennials have had fun and creative experiences when they are on sports teams.
5. From the passage we know that ______.
A. the number of the millennials had come to 33 million by the end of 1982
B. most of the millennnials learn native computer language in schools.
C. millennials require their bosses to be healthier and the rules clearer at work
D. more changes will probably be brought to the American workforce by millennials