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Every day, it is easy to see advertiseme...

Every day, it is easy to see advertisements all around us. Look around. How many different advertisements can you see?

Often products show the names of the companies that made them. This is a popular form of advertising. The special picture or symbol, for example, logo, appears on many different products. When you see a logo, it is hard to forget the product or the company.

Many people buy a product because it is made by a certain company. In fact, some people only buy the products of the famous companies. They think it proves that they are fashionable and have a good taste.

It is common to find or hear advertisements on TV or on the radio. Most advertisements are very short for people to remember. Nike, for example, has a simple slogan used all around the world:“Just do it.” Advertisements often use funny situations as well. It is easy to remember an interesting ad.

All advertisements are designed to make people buy the products. An advertisement for a soft drink, for example, might show a group of fashionable young people who are having fun. The young people are all drinking the soft drink. Advertisers are saying to you, “Why don’t you buy it like these people? You can be young, modern and fashionable,too.”

You might think that advertisements do not affect you, but the next time you buy a soft drink, ask yourself: Why am I buying this special product?

1.From the first paragraph, we can learn that ____ .

A.advertisements are frustrating and tiring

B.advertisements are very common in our everyday life

C.we can’t live without advertisements

D.the writer wants to know how many different advertisements we can see every day

2.What does the underlined word “logo” mean in Chinese?

A.产品       B. 广告       C.公司       D. 图标

3.Why do some people only buy the products of the famous companies?

A.Because they think that they are fashionable and have a good taste.

B.Because they think the products are good in quality.

C.Because they like the products and names of the companies.

D.Because they think some famous people also buy the products.

4.The writer mentions “Nike” in the 4th paragraph to show____.

A.it is a famous product which people always want to buy

B.many advertisements are often very short for people to remember

C.it is common to find or hear advertisements on TV or on the radio

D.it has the best slogan used all around the world

 

1.B 2.D 3.A 4.B 【解析】 试题分析:短文大意:我们的日常生活中广告非常普遍。通常的产品显示他们的公司的名字。这是一个受欢迎的广告形式。许多人购买产品,因为它是由某个公司生产的。事实上,有些人只买著名公司的产品。他们认为这证明他们很时尚,很有品味。大多数广告都很短小便于人们记忆。所有的广告设计都是为了使人们购买产品。 1.B细节理解题。根据短文第一句Every day, it is easy to see advertisements all around us可知每一天,很容易看到我们周围的一切广告。也就是说在我们的日常生活中广告非常普遍,所以该选B。 2.D词义猜测题。根据前面的The special picture or symbol可知“logo” 的汉语意思是“图标”,所以该选D。 3.A细节理解题。根据第三段中In fact, some people only buy the products of the famous companies. They think it proves that they are fashionable and have a good taste.可知事实上,有些人只买著名公司的产品。他们认为这证明他们很时尚,很有品味。所以该选A。 4.第四段中Most advertisements are very short for people to remember. Nike, for example, has a simple slogan used all around the world:“Just do it.”可知大多数广告都很短小便于人们记忆。所以该选B。 考点:日常生活类阅读。
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