M: Excuse me, how can I get to the Riverside Theatre?
W: Sorry. I didn't catch (1.)w________ you said.
M: Please (2.)s________ me where the Riverside Theatre is.
W: Do you speak French? I'm a (3.)f________ here.
M: Oh, wonderful! I come from Paris. Is there a Riverside Theatre near here?
W: OK. Let me tell you the way. Walk (4.)a________ the river and take
the fourth (5.)t________ on the left, then go down until you reach the
second set of traffic (6.)l________. Turn right at the end of the road
and you will see the theatre.
M: Good heavens! What a long way!
W: You can take a taxi if you can't (7.)r________ what I told you or if you
don't want to walk a long way.
M: Well, I like (8.)w________. It's a fine day for it, isn't it? And
Shakespeare's play is worth the (9.)e________!
W: Yes, you are right. I like Shakespeare too!
M: Thank you very much.
W: It's a (10.)p________.
Television, which made its first serious appearance in 1939, did not become common until the early 1950s. Since then, millions of children have grown up in front of the set, and many people now worry about the effect that TV has on the young, and on society in general. Educators, psychologists, and crime experts wonder if television should be abolished(取消). Many ordinary parents wish it had never been invented. Why are they so afraid? Is television as harmful as they think it is?
Like almost anything else, television has its good and its bad sides. One should surely thank its inventors for the joy and interest that they have brought into the lives of the old, the sick, and the lonely -- all those who, without it, would have no pleasure and no window on the world.
In truth, television has opened windows in everybody's life. No newspaper has ever reached so many people and shown so clearly what was happening right now in their own country and everywhere else. TV not only gives the news instantly, it also shows it in pictures more powerful than words. It can be said that TV has brought reality to the public. Millions of people now have seen the effects of a battle, a flood, a fire, a crime, disasters of every sort on the screen.
Unfortunately, television's influence has been extremely harmful to the young. Children do not have enough experience to realize that TV shows present an unreal world. They want to imitate what they see. They do believe that the violence they see is normal and acceptable. By the time they are out of high school, most young people have watched about 15,000 hours of television, and have seen about 18,000 killings or other acts of violence. All educators and psychologists agree that the "television generations" are more violent than their parents and grandparents,
According to the same experts, the young are also less patient. Used to TV shows, where everything is quick and entertaining, they do not have the patience to read an article without pictures; to read a book that requires thinking; to listen to a teacher who doesn't do funny things like the people on children's programs. And they expect all problems to be solved happily in ten, fifteen or thirty minutes. That's the time it takes on the screen.
It is certain that television has deeply changed our lives and our society. It is certain that, along with its benefits, it has brought many serious problems. To these problems we must soon find a solution because, whether we like it or not, television is here to stay.
1.First TV set was made ______.
A. in 1939 B. in 1950s
C. in 1940s D. in 1919
2.Which of the following people have a view on TV different from the others?
A. Educators. B. TV producers.
C. Crime experts. D. Psychologists.
3.According to the author, who need TV most?
A. Educators.
B. Crime experts.
C. The old and the lonely.
D. The children and their parents.
4.We can conclude that ‘television generations’ are_______.
A. lonely B. more patient
C. more violent D. more gentle
People have been painting pictures for at least 30,000 years. The earliest pictures were painted by people who hunted animals. They used to paint pictures of the animals they wanted to catch and kill. Pictures of this kind have been found on the walls of caves in France and Spain. No one knows why they were painted there. Perhaps the painters thought that their pictures would help them to catch these animals. Or perhaps human beings have always wanted to tell stories in pictures.
About 5,000 years ago, the Egyptians and other people in the Near East began to use pictures as kind of writing. They drew simple pictures or signs to represent things and ideas, and also to represent the sounds of their language. The signs these people used became a kind of alphabet.
The Egyptians used to record information and to tell stories by putting picture-writing and pictures together. When an important person died, scenes and stories from his life were painted and carved on the walls of the place where he was buried. Some of these pictures are like modern comic strip stories. It has been said that Egypt is the home of the comic strip. But, for the Egyptians, pictures still had magic power. So they did not try to make their way of writing simple. The ordinary people could not understand it.
By the year 1,000 BC, people who lived in the area around the Mediterranean Sea had developed a simpler system of writing. The signs they used were very easy to write, and there were fewer of them than in the Egyptian system. This was because each sign, or letter, represented only one sound in their language. The Greeks developed this system and formed the letters of the Greek alphabet. The Romans copied the idea, and the Roman alphabet is now used all over the world.
These days, we can write down a story, or record information, without using pictures. But we still need pictures of all kinds: drawing, photographs, signs and diagrams. We find them everywhere: in books and newspapers, in the street, and on the walls of the places where we live and work. Pictures help us to understand and remember things more easily, and they can make a story much more interesting.
1.Pictures of animals were painted on the walls of caves in France and Spain because ______.
A. the hunters wanted to see the pictures
B. the painters were animal lovers
C. the painters wanted to show imagination
D. the pictures were thought to be helpful
2.The Greek alphabet was simpler than the Egyptian system for all the following reasons EXCEPT that _______.
A. the former was easy to write
B. there were fewer signs in the former
C. the former was easy to pronounce
D. each sign stood for only one sound
3.Which of the following statements is TRUE?
A. The Egyptian signs later became a particular alphabet.
B. The Egyptians liked to write comic-strip stories.
C. The Roman alphabet was developed from the Egyptian one.
D. The Greeks copied their writing system from the Egyptians.
4.In the last paragraph, the author thinks that pictures ___________.
A. should be made comprehensible
B. should be made interesting
C. are of much use in our life
D. have disappeared from our life
To understand the marketing concept, it is only necessary to understand the difference between marketing and selling. Not too many years ago, most industries concentrated primarily on the efficient production of goods, and then relied on "persuasive salesmanship" to move as much of these goods as possible. Such production and selling focuses on the needs of the seller to produce goods and then convert them into money.
Marketing, on the other hand, focuses on the wants of consumers. It begins with first analyzing the preferences and demands of consumers and then producing goods that will satisfy them. This eye - on - the - consumer approach is known as the marketing concept, which simply means that instead of trying to sell whatever is easiest to produce or buy for resale, the makers and dealers first endeavor to find out what the consumer wants to buy and then go about making it available for purchase.
This concept(理念) does not imply that business is benevolent(慈善的) or that consumer satisfaction is given priority over profit in a company. There are always two sides to every business transaction -- the firm and the customer -- and each must be satisfied before trade occurs. Successful merchants and producers, however, recognize that the surest route to profit is through understanding and meeting to customers. A striking example of the importance of meeting to the consumer presented itself in mid - 1985, when Coca Cola changed the flavor of its drink. The non - acceptance of the new flavor by a significant part of the public brought about a prompt(果断的) restoration(恢复) of the Classic Coke, which was then marketed alongside new. King Customer ruled!
1.The marketing concept discussed in the passage is, in fact, __________.
A. the practice of turning goods into money
B. making goods available for purchase
C. the customer- centered approach
D. a form of persuasive salesmanship
2.What was the main concern of industrialists before the marketing concept was widely accepted?
A. The needs of the market.
B. The efficiency of production.
C. The satisfaction of the user.
D. The preferences of the dealer.
3.According to the passage, the underlined part "to move as much of these goods as possible" ( Para. 1 ) means _________.
A. to sell the largest possible amount of goods
B. to transport goods as efficiently as possible
C. to dispose of these goods in large quantities
D. to redesign these goods for large - scale production
4.What does the restoration of the Classic Coke best illustrate?
A. Traditional goods have a stronger appeal to the majority of people.
B. It takes time for a new product to be accepted by the public.
C. Consumers with conservative tastes are often difficult to please.
D. Products must be designed to suit the taste of the consumer.
随着电脑普及率的提高，老师、家长和学生对字迹的重视程度降低了。据一项调查显示，有85.8％的中学生说自己的字迹不好看，而他们又不想改善字迹，其理由有很大差别。请根据下图写一篇120–150词的英文短文，说明该现象并发表自己的看法。
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可以用电脑写字 |
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没有时间练 |
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没有什么用 |
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其他 |
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假定英语课上老师要求同桌之间交换修改作文，请你修改你同桌写的以下作文。文中共有10处语言错误，要求你在错误的地方增加、删除或修改某个单词。
增加：在缺词处加一个漏字符号（∧），并在其下面写上该加的词。
删除：把多余的词用斜线（﹨）划掉。
修改：在错的词下划一横线，并在该词下面写上修改后的词。
注意：1. 每处错误及其修改均仅限一词；
2.只允许修改10处，多者（从11处起）不计分。
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例如： It was very nice to get your invitation to spend ∧ weekend with you.
Luckily I was completely free then, so I’ll to say “yes”. I’ll arrive in Bristol at am around 8 p.m. in Friday evening. on |
Good morning!
Today, my topic is the valuable of time. Time, like the proverb says, is money. This means that if our time is good spent, it will turn out a lot of useful and important piece of work when the proper opportunity come. Although all time is precious, but the time of our youth is more precious than any period of our existence because this is the period which we can acquire knowledge and develop our abilities. If we allow these morning hours to slip away, we shall never able to make up for the loss.
Let those who think nothing of waste time remember this. Thank you for your listening!
51.5%
32.3%
10.9%
5.3%
the