The days of Europeans relaxing in the cafe with a newspaper and a seemingly endless cup of coffee appear to be numbered．A new English expression is popular in Europe these days：“coffee to go．”
“Five or ten years ago it was much more normal to sit in a cafe for several hours than it is nowadays，”says Joann，who works in a central Berlin coffee bar owned by the Canadian coffee and bakery chain Tim’s.
“There is a trend towards a more fast-paced life．But people still act surprised when you ask if the coffee is‘to go’．You mean I can take it with me? they ask..”
“Europe is often five or eight years behind trends in America，”says Joann.“In the States.‘coffee to go’is part of everyday life.”
Owing in part to Starbucks，it appears to be very much part of everyday life in many other countries too．
The Seattle-based group compete with a growing number of global chains in attempting to reshape coffee drinking cultures in regions including Asia and the Middle East．
The US is the model for continental Europe’s new“coffee to go”culture：Each of the new cafe bars offers bagels，muffins，brownies and cookies to go with the coffee.
But then,“coffee to go’’might sound a little odd to English ears used to the words “takeaway”or take one．
It does sum up the brisker pace of life since the city resumed its status as the German capital following the fall of the Berlin wall in 1989.
As one more sign of the changing times，one of Berlin’s most venerable(古老而庄重的)coffee houses，cafe Einstein，has followed the trend by opening a small chain of coffee shops across the city．
Taking coffee,slowly and in decorous（端正的）surroundings,has been a feature of European coffee houses,particularly in German speaking countries,for decades.
For the elderly citzens of Vienna it amounts to a ritual（仪式）when they gather in coffee houses around the city for a cup of their favovrite drink and a piece of rich,creamy cake.
1.From the passage,we can see that .
A、“coffee to go” springs in Europe these days
B、Europe is often a few years before trends in America
C、America often follows Europe’s “coffee to go”culture
D、it’s easy to reshape coffee drinking cultures in the Middle East
2.Every new cafe bar offers some to go with the coffee
A、food B、newspaper C、drink D、music
3.More and more Europeans have takeaway coffee because .
A、Europeans live a more fast-paced life now
B、The coffee is much cheaper
C、Europeans are used to taking away the coffee
D、the coffee is easy to take away
4.The characteristic of European coffee houses is .
A、“coffee to go ”as part of daily life
B、sitting in a cafe bar for several hours
C、having coffee slowly in a pleasant atmosphere
D、taking away coffee in a hurry
Advertisement is the difficult business of bringing information to great numbers of people.The purpose of an advertisement is to make people respond to make them react to an idea，such as helping prevent forest fires，or to make them want to buy a certain product or service.At the beginning of the 20th century，advertisement was described as“salesmanship in print”.If this definition were expanded to include radio and television，it would still stand today.The most effective way to sell something is through person-to-person contact.But the cost of person-to-person selling is high because it takes a great deal of time，and it increases the cost of the product or service.Advertising distributes the selling message to many people at one time.The first printed advertisement in the English language appeared in 1278，more than a century before Shakespeare’s first play was produced.This early advertisement was the work of William Caxton，England’s first printer，who used it to advertise religious books from his own workshop Caxton posted small printed notices along London’s main streets．Besides advertising his product，he identified his shop with a red-striped shield(盾形徽章)so that customers could find it easily．
This same sort of simple informational advertising is still used.Examples are the roadside signs that tell travelers that they can buy fresh corn just down the road or that there is a restaurant in the next town.
The Industrial Revolution，in the 18th and 19th centuries，brought a new kind of advertising.Large factories took the place of small workshops and goods were produced in large quantities.
Manufacturers used the newly built railroads to distribute(递送)their products over wide areas.They had to find many thousands of customers in order to stay in business.They couldn’t simply tell people where shoes or cloth or tea could be bought---they had to learn how to make people want to buy a specific product. Thus modern advertising was born．
Advertising created new markets and helped to raise standards of living as people came to feel that they had a right to new and better products.
1.The passage mainly talks about .
A、the development of advertisement
B、the first advertisement in the world
C、the difficulty in advertising
D、the advantages of advertisements
2.Why is advertisement accepted by people?
A、Because it can help to prevent forest fires.
B、Because it cand make people want to buy a certain product or service.
C、Because it can bring information to great numbers of people.
D、Because it can help people live longer.
3.Modern advertisement was born as a result of .
A、the Industrial Revolution
B、the newly built railroads
C、the appearance of the first printer advertisement
D、people’s need
4.We can conclude from the passage that .
A、red-striped shield is the best thing to use in advertising
B、main streets and television are used in advertising
C、person-to-person selling is the best way in advertising
D、people show little interest in advertisement
There are some great differences between the traditional family and the modern family.
The first important difference is in the man’s role.The traditional husband was the head of the household because he was the only one who worked outside the home.If the wife worked for money,then the husband was not considered to be a good provider,In many families today,both husband and wife work for money.Therefore,they share the role of head of household.In addition,the traditional husband usually made big decisions about spending money.However,the modern husband shares these decisions with his working wife.Also,the traditional husband did not help his wife with housework or meal preparation. Dinner was ready when he came home,In contrast,the modern husband helps his working wife at home.He may do some of the household chores,and it is not unusual for him to cook.
The second difference is in the woman’s role. In the traditional family,the woman may have worked for miney during her first years of marriage.However,when she gave birth,she would usually give up her job. Her primary role would be to take care of her family and home.In contrast,in many families today,the modern woman works outside the home even after she has children .She’s doing two jobs instead of one,so she is busier than the traditional mother was.The traditional wife learned to live within her husband’s income.But the modern wife does not have to because the family has two incomes.
The final difference is in the role of the children .In the traditional family,the children were taken care of by the mother because she didn’t work outside.However,today pre-school children may go to a child-care center or to a baby-sitter regularly because the mother works.The school-age children of a traditional family were more dependent.Their mother was there to help them get ready for school and to make their breakfast.In conrtast,modern children are more independent.They have to get up early and get ready for school themselves,and they may even have to make their own breakfast.
1.The main idea of the passage is .
A、the change of the American society
B、the change of the American children
C、the change of the American family
D、the change of the American adults
2.In the past,if the husband let his wife get a job, .
A、people would not think highly of his wife
B、people would think little of him
C、people would refuse to be friends with him
D、people would look up to him
3.The husband in the modern family .
A、is still the boss of the family who decides all of the important things
B、lets the wife make all of the decisions alone
C、shares big decisions with his working wife
D、no longer works for money because the wife is working
4.According to the passage,which of the following is true?
A、The husband in the modern family does a lot of housework except cooking.
B、Modern wives have more free time because their husbands share housework.
C、Modern wives no longer cook dinners for husbands.
D、It’s common for men to buy dishes,send children to school ,and even cook in a modern family.
A teddy bear from Cumbria is launching into space to raise cash for charity(慈善)
Terence,an experienced traveller who has been to Iraq,will be the guest of honour on aviation（飞行）legend Burt Rutan’s Spaceship One when it flies above Earth.The mission takes off from California on September 29, and on his return the loveable toy will be auctioned off（拍卖）in aid of the North AIR Ambulance Appeal(北部空中救护服务中心).
Spaceship One is the world’s first private spacecraft,and is competing for a prestigious space travel prize.Chief executive of the Great North Air Ambulance Service (GNAAS),Graham Pickering,said”flying officer”Terence had been handed over to the RAF six months ago and staff had been receiving postcards from him ever since.
He said,“Terence was a fundraising idea that really took off. We have received pictures of him in a U2 craft,trying parachuting and even looking drunk and disorderly.When the RAF finally discharege him he will be a very rare bear indeed‑--we just hope he does not bum up on re‑entry to Earth”.
GNAAS,which needs charitable donations of more than ￡2m a year,has three air ambulances(空中救护机).
Peter Bond,spokesman for the Royal Astronimical Society,said Terence’s safety was not guaranteed. He said,“This is a new experimental craft and this will only be the second time it has flown.During its first voyage it developed technical problems but hopefully they have now been resolved.”
Since May,Terence has spent time with members of 100 squadron（空军中队）based at RAF Leeming Basra.Iraq,and at air shows with performing fighter planes.
Spaceship One will fly 100km(62 miles) above the Earth’s surface,just breaking through the planet’s atmosphere.
If it repeats the feat（技艺）inside two weeks,it will claim the $ 10 million Ansari X-Prize set up to encourage the private space flight business.
1.Which of the following is the best title?
A、The Toy Bear Will Be Auctioned Off
B、Space Flight
C、Spaceship One to Lift Off
D、Teddy Bear Astronaut to Lift Off
2.Terence is .
A、an experienced astronaut
B、a toy bear
C、a real bear living in England
D、an air force officer
3.Which of the following is true of Speaceship One?
A、Spaceship One is the world’s first speacecraft.
B、The purpose of its flight is to collect money for the charity.
C、The purpose of its flight is to comepete for a prestigious space travel prize.
D、Spaceship One has never flown.
4.We can infer that .
A、after this space flight,Spaceship One will get the $ 10 million Ansari X-prize
B、it is dangerous for a spaceship to re-entre the earth atmosphere
C、Terence will be very safe on the flight
D、Spaceship One is just an ordinary plane
For a small town, Mantattan, Kansas has some big surprises. And one of them is the Holiday Inn Hotel, with rooms built around a swimming pool and a friendly atmosphere.
The Holiday Inn is where Manhattan people often go for a special party, or a night out. A lot of them choose to eat in the bright‑lit restaurant near the pool, And many of them will be served by Ellen Logan, who has worked as a waitress here for more than two years.
Ellen, like most of the waitresses, is also a student. She comes from Nebraska, but she’s planning one day to be a veterinary surgeon, and to care for small animals. But in order to support herself at college, she works twenty hours a week at the Holiday Inn.
Ellen soon learned what every waitress finds out. Your best friend has a good pair of shoes. She paid forty‑five dollars for hers, much more than she would usually spend. She’s discovered something else too. You don’t have to know much about food to be a good waitress, but you do have to know a lot about people.
“A lot of business people always stay here when they come to Manhattan”, she explains. “They like you to recognize them and remember their favorite dishes. But some couples come for a night out together. They just want to be left alone. Then there are people who can’t make up their minds. They look down the menu and say,‘What do you suggest?’So I ask them how hungry they are. If they say,‘Not very.’I suggest the salad bar, with soup, salad, bread, and a fruit plate. But if they say they’re very hungry, I suggest a Kansas Strip Steak, with potatoes or rice. You get salad and bread as well. It’s very nice. Real good value”.
Ellen may get tired sometimes, but at least she’s learning too much about people. She’s learning too much about people. She’ll probably make a good animal doctor, but if she finds she doesn’t like it after all, she can become a psychiatrist(心理医生)instead.
1.What does the underlined phrase “a veterinary surgeon” mean?
A、An animal doctor B、A hotel manager C、A food expert D、A restaurant waitress
2.According to the passage, which of the following statements is true?
A、Businessmen like to be suggested what to eat.
B、Many couples often want you to recognize them.
C、Why people like to eat in the hotel is that it is full of a friendly atmosphere.
D、If you know a lot about people,you’ll be a good veterinary surgeon.
3.From the passage we can infer that .
A、waitresses in the Holiday Inn are all students.
B、waitresses are required to buy a good pair of shoes before they go to work.
C、waitresses should be familiar with the food there.
D、it is more important for the waitresses to know much about people than food.
4.Choose the best title for the passage.
A、How to Deal with People B、A Special Holiday Inn Hotel in Manhattan
C、American Holiday Inn D、Ellen Logan at the Holiday Inn
Suppose someone gave you a pen---a sealed(密封的),solid‑coloured pen. You couldn’t see how much 21 it had. It might run dry 22 the first few tentative (试探的) words or last just long and make a difference in the scheme of things. You don’t know when the ink will 24 .
Under the rules of the game, you really never know. You have to 25 a chance! Actually, no rule of the game states you must do anything. 26 picking up and using the pen, you could leave it on a shelf or in a drawer where it will dry up, 27 .But if you do decide to use it, what would you 28 it? How would you 29 the game?
Would you plan and plan before you ever 30 a word? Would your plans be so extensive that you never didn’t even start 31 ? Or would you take the pen 32 ,plunge right in and Just do it, struggling to keep up 33 the twists and turns of the torrent (急流)of words that take you where they take you?
Would you write cautiously and 34 ,as if the pen might run dry the next moment, or would you pretend to believe that the pen would write forever and go on accordingly?
And what would you write about:Love? Hate? Fun? Misery? Life? Death? Nothing? 35 ?
Would you write to 36 just yourself? Or others? Or yourself by writing about others?
Would you even write? Once you have the pen ,no 37 says you have to write. Would you sketch? Scribble(潦草地写)？Doodle(涂鸦)or draw? Would you stay in or on the 38 ,or see no lines at all, even if they 39 there? There’s a lot to think about here, isn’t there?
Now, 40 someone gave you a life…
1.A、ink B、water C、liquid D、solid
2.A、before B、after C、when D、as
3.A、much B、very C、real D、enough
4.A、cross out B、leave off C、run out D、use up
5.A、bring B、take C、use D、carry
6.A、Instead of B、In spite of C、Other than D、Rather than
7.A、used B、useful C、unused D、using
8.A、deal with B、do C、do with D、deal in
9.A、do B、watch C、like D、play
10.A、draw B、write C、think of D、use
11.A、picture B、writing C、painting D、photo
12.A、in hand B、at hand C、on hand D、by hand
13.A、on B、for C、with D、at
14.A、carefully B、deliberately C、especially D、extremely
15.A、Something B、Everything C、Anything D、None
16.A、like B、forgive C、please D、surprise
17.A、one B、rule C、friend D、relative
18.A、line B、lines C、pens D、paper
19.A、are B、were C、have D、had been
20.A、suppose B、wish C、hope D、expect
