Advertising gives useful information about which products to buy. But modern advertising gives more than news 16 products and services .Today’s advertisements, or ads, try to get consumers to buy certain brands .Writers of advertising are so skillful 17 they can sometimes persuade a consumer ___18___(wear) a certain kind of clothing, eat a special kind of cereal (麦片) ,or see a movie. Consumers might never even want a product if they did not see or hear advertisements for it.
For example, you probably do not need the ___19___(new) cereal in the supermarket. There are probably many cereal brands on your kitchen shelves. You may not have space on your shelf for __20__. But if you see ads about a new cereal that is your extra - tasty and has a free prize in the box, you may want __21_. Advertising must get attention. To be 22__ (effect), it must be exciting, entertaining, or provide some pleasure. The secret of writing good advertising copy is to offer____23__ good idea as well as a product. The idea is ___24___ the advertisement is really selling. One example is an ad that says eating a certain cereal will make a person do well in sports. That cereal brand may sell better if consumers think it ____25__ (offer) strength and energy.
School was over and I was both mentally and physically tired, I sat at the very front of the bus because of 1 to get home.Sitting at the front makes you 2 out like a shiny coin in a pile of dull pennies. Janie, the driver, tries to break the uncomfortable atmosphere by striking the match of 3 .
I try to mind my manners and 4 listen, but usually I am too busy thinking about my day.On this day, however, her conversation was worth listening to.
"My father’s sick," she said to no one in 5 .I could see the anxiety and fear in her eyes.With a sudden change of attitude and interest, I asked, "What’s wrong with him?"
With her eyes wet and her voice tight from 6 the tears, she responded, "Heart trouble." Her eyes 7 as she continued."I’ve already lost my mum, so I don’t think I can 8 losing him.”
I couldn’t respond.I was 9 .My heart ached for her.I sat on the old, smelly seat thinking of the great 10 my own mother was thrown into when my father died.
I saw how hard it was, and still is, for her.I wouldn’t like anyone to go through that.Suddenly I realized Janie wasn’t only a bus driver.That was just her job.She had a whole world of family and concerns too.I had never thought of her as anything but a 11 .I suddenly felt very 12 .I realized I had only thought of people as 13 as what their purposes were in my life.I paid no attention to Janie because she was a bus driver.1 had judged her by her job and regarded her as unimportant.
For all I know, I’m just another person in someone else’s world, and may not even be important.I should not have been so selfish and self-centered.Everyone 14 a place to go to, people to see and appointments to 15 .Understanding people is an art.
1.A.determination B.decision C.attempt D.anxiety
2.A.make B.stand C.think D.find
3.A.topic B.message C. discussion D. conversation
4.A.devotedly B.carelessly C.truly D.sincerely
5.A.common B.silence C.particular D.surprise
6.A.avoiding B.clearing C.keeping D.fighting
7.A.glanced B.closed C. lowered D. saddened
8.A.mind B.regret C.bear D.miss
9.A.angry B.interested C.curious D.shocked
10.A.pain B.pity C.disappointment D.mercy
11.A.daughter B.worker C.driver D.passenger
12.A.selfish B.confused C.worried D.sad
13.A.long B.often C.far D.well
14.A.takes B.has C.finds D.needs
15.A.stay B.remain C.keep D.put
一对外发行的英文报纸有“人物剪影”栏目,请根据下面的提示写一篇短文,介绍我国著名乒乓球运动员王楠。
提示:
1. 王楠:1978年10月出生于辽宁。
2. 身高1.62米,体重54公斤。
3. 7岁开始打球,1989年进入辽宁队,1993年入选国家队。
4. 在国际比赛中获得几十枚金牌。
注意:
1. 不要逐条翻译提示,可适当增加细节,使行文连贯。
2. 词数100~120
假定英语课上老师要求同桌之间交换修改作文,请你修改你同桌写的以下作文。文中共有10处语言错误,每句中最多有两处。错误涉及一个单词的增加、删除或修改。
增加:在缺词处加一个漏字符号(Ù),并在其下面写出该加的词。
删除:把多余的词用斜线( \ )划掉。
修改:在错的词下面划一横线,并在该词下面写出修改后的词。
注意:
1. 每处错误及修改均限一词;
2. 只允许修改10处,多者(从11处起)不计分。
This morning, after I finished my homeworks, I decided to go to the cinema to see a film. I was about to arrive while I found a foreigner standing on the side of the road, looking nervously. Then I came up to him to see what was the matter about him. However, none of us could understand each other. At the last, we managed to make ourselves understand with the help of body language. The foreigner wanted go to People’s park. I stopped a taxi and told the driver to drive me there. Then I ran to the cinema as fast as I could and have a good time.
根据短文内容,从短文后的选项中选出能填入空白处的最佳选项。选项中有两项为多余选项。
Easy Ways to Boost(改善)Your Mood
_______1_______. Taking an extra moment for yourself will make your day brighter and give you a healthier outlook on life. Here are some simple ways you can bring a little happiness into your life right now:
1. Go for a walk.
Grab your dog, best friend, or your significant other and head out on a brisk(轻快的) walk. Just a little bit of exercise can boost your mood and give you a fresh perspective on problems that have been bothering you. Think walks are boring? ________2_______. Take a trip to the mall, or even walk to get some frozen yogurt. Make it a fun trip and you’ll surely make it part of your routine.
2.________3________.
After all, laughter is the best medicine. Pick up something that makes you laugh like a funny picture, book, magazine, or a DVD of your favorite comedy. _______4______. Giving yourself time to laugh boosts feel-good endorphins(胺多酚).
3.________5________ .
Take a photo of yourself doing something you enjoy, like roller skating, skiing, swimming, playing an instrument, or being with friends and family. Place the picture on your desk to remind yourself that you lead an amazing life and have lots to be happy about.
A.Model behavior |
B.Try walking to a place that seems exciting to you |
C.Ten minutes of relaxation can do wonders |
D.Even the most optimistic people can use a mood boost every once in a while |
E. Tell someone that you’re guaranteed to brighten their day
F. You could even plan a date night out to a comedy club
G. Buy something silly
Researchers in over 80 nations are taking part in a project to conduct a decade-long census(统计) of sea life. Scientists presented some of their findings at a recent conference as the project neared its completion.
In deep icy waters under Antarctica, scientists found bulbous tunicates, an underground animal, and many newly-discovered creatures believed to be related to starfish (海星) and other marine(海洋的)creatures.
Elsewhere in the world’s oceans, they have recently discovered many kinds of underwater life forms new to science. It is all part of a research effort called the Census of Marine Life.
“There are about 2,000 scientists worldwide involved,” said Bob Gagosian, President, CEO of the Consortium for Ocean Leadership. Gagosian helps manage the project. “Everywhere they’ve gone they’ve found new things,” he says. “The ocean basically is unexplored from the point of view of marine living things.”
Researchers have placed small markers on hundreds of fish and marine animals to track by satellite their migration(迁移)routes and to discover places where sea life gathers.
According to Ron O’Dor, a senior scientist with the Census of Marine Life, knowledge of life on the ocean floor is especially limited. “90% of all the information we have is from the top hundred meters of the ocean,” O’Dor states.
And he says the sea floor is, on average, at a depth of 4, 000 meters. And so, as some machines dive far below what people have previously seen, scientists are discovering new species of plants, animals and living things.
Since the census project began, more than 5,300 new marine animals have been found. Ocean researchers say they hope to catalogue 230,000 species during the census —which some say is only a small part of all the creatures living in the sea.
1.Why do the researchers place small markers on many marine creatures?
A.To catch them. |
B.To research them. |
C.To kill them. |
D.To protect them. |
2.From what Ron O’Dor says, we can conclude that .
A.human beings only know a little about marine life |
B.the oceans don’t need to be further explored |
C.he considers exploring the ocean a dangerous thing |
D.the marine creatures mainly live on the top of the ocean |
3.What can we learn from the passage?
A.About 2,000 scientists from America are involved in the project. |
B.The census of sea life will last for ten years. |
C.230,000 new marine animals have been found. |
D.The sea floor is at a depth of 400 meters. |
4.Why does the author write the passage?
A.To tell the news that new marine creatures are being discovered |
B.To encourage people to find new marine creatures |
C.To prove the importance of marine creatures |
D.To introduce the newly-discovered creatures. |