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Shake Shack is a new kind of restaurant ...

Shake Shack is a new kind of restaurant becoming more popular in the U S.The restaurants are not“fast food.”They are known as“fast casual.”

Observers say Americans want more choices and fresh food when choosing where and what to eat.This trend is one reason why the fast food restaurant McDonald’s has struggled  financially.In the last quarter of 2014,McDonald’s net income dropped by about$300 million.The January earnings report brought more bad news.Worldwide sales dropped for the eighth month in a row and even more than expected.While McDonald’s is struggling to get their customers back,Shake Shack,is doing well in making money.The New York-based burger chain had a very successful IPO,or initial public offering,of shares at the end of January.On its first day of trading,Shake Shack went from$21 a share to just under$46 a share.Being part of the“fast casual”trend has helped Shake Shack.Other fast casual restaurants in the U.S.include Chipotle and Panera.

Bonnie Riggs,a restaurant expert with NPD has studied Americans’restaurant habits for almost 30 years.She says one reason why Americans like fast casual food is that it’s new.It is creative,it is something different and people like to try new things.Her study shows Americans made 61 billion visits to restaurants last year.Three out of four visits were to fast food restaurants,like McDonald’s.Fast casual is still a small percentage of restaurant visits,but it has developed fast.Just as Ms.Riggs says,“It’s growing by leaps and bounds,because they meet consumers’needs.They know it's being prepared while they wait,it’s fresh,quality food,good tasting food at what they say are reasonable and affordable prices.”

Many Americans still like their fast food.They just are not going as often.They are finding other ways to have a meal.

1.What is the trouble with McDonald’s?

A.Its share goes down to$21.

B.Shake Shack has taken its place.

C.It’s not popular with Americans.

D.Its sales and income have dropped.

2.We can learn from Bonnie Riggs that Americans____________.

A.1ike to try something new

B.care only about the quality

C.don’t like fast food any more

D.pay more restaurant visits to fast casual

3.What does the underlined phrase“by leaps and bounds”in Paragraph 3 mean?

A.Steadily.    B.Rapidly.

C.Slowly. D.Normally.

4.Which of the following best describes fast casual?

A.Fresh-made and tasty.

B.High-quality and expensive.

C.Farm-to-table and traditional.

D.Time-consuming and special.

 

1.D 2.A 3.B 4.A 【解析】 试题分析:本文是一篇记叙文,介绍了美国人的饮食习惯以及新升起的一种餐饮行业。美国人总是乐于尝试新的东西,而新升起的casual food不仅快速,还能保证新鲜,质量过关。虽然现在这种行业没有麦当劳那种快餐店受欢迎,但是这种行业的发展很迅速,相信不久后casual food就能成为大多数人的选择。 1.D推理判断题。根据第二段In the last quarter of 2014,McDonald’s net income dropped by about$300 million和Worldwide sales dropped for the eighth month in a row and even more than expected可知在2014年的最后一个季度,麦当劳遇到的困难时它的收益和销售量都下降了,故选D。 2.A句意理解题。根据第三段She says one reason why Americans like fast casual food is that it’s new.It is creative,it is something different and people like to try new things可知她说玫瑰人总是喜欢一些新的东西并且乐意去尝试一些新的东西,故选A。 3.B推理判断题。A. Steadily稳定地; B.Rapidly迅速地;C.Slowly缓慢地; D.Normally正常地。根据后句because they meet consumers’needs.They know it's being prepared while they wait,it’s fresh,quality food,good tasting food at what they say are reasonable and affordable prices理解可知因为它符合很多美国人的需求,非常新鲜,质量很好,吃起来也很美味,由此可判断此句中是指它发展得很迅速,故选B。 4.They know it's being prepared while they wait,it’s fresh,quality food,good tasting food at what they say are reasonable and affordable prices可知fast casual类食品很新鲜,很美味,而且价格也很低廉,故选A。 考点:考查记叙类短文阅读
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