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Your local grocery store is a psychologi...

Your local grocery store is a psychological minefield (布雷区),where even the bananas are ripe with mystery.

1.Southpaws (左撇子) have an invisible (看不见的) advantage

You've probably seen that stores keep go-to items—produce,meats,dairy—on the outer edge.But did you notice that most of them are set up to make you run counterclockwise (逆时针)? Ninety percent of us are right-handed,so we buy more when it's counterclockwise.You'll also often find the dairy section in the back left corner:Because dairy is likely on your list,stores make sure you take the longest route to get there.In fairness,it's also a more convenient place to put a fridge.

2.Everything is in its place

It's safe to say that nothing you see on a shelf is there by chance.The cookies on sale at the end of a passage are likely the result of smart product placement.More expensive items are usually placed at an adult's eye level,while colorful treats and other products for kids are positioned lower—to catch the attention of children.

3.Time goes by so slowly

Stores rarely have windows or clocks.With no reference to the outside world,customers can easily lose track of how long they've been there so that they can buy more.Grocery stores may use another trick to control your sense of time: small floor tiles (瓷砖).

1.Why do stores usually put dairy in the back left corner?

A. Because it is a quiet place.

B. To attract people's attention.

C. To make people buy more.

D. Because most people are right-handed.

2.You are more likely to find toys________.

A. in corners    B. at the end of a passage

C. at an adult's eye level    D. on lower shelves

3.Why are there usually no windows or clocks in stores?

A. They are useless.    B. To make customers stay longer.

C. There is no space for them.    D. To allow customers to enjoy themselves.

4.Which can be the best title for the text?

A. Advantages of stores    B. Secrets of stores

C. How to shop in stores    D. How to operate a store

 

1. C 2. D 3. B 4. B 【解析】 本文是一篇说明文,介绍了商店就是一个心理布雷区,包括商品摆放的顺序和位置以及商店的设计都有一定的玄机,目的只是为了让你在里面带的更久,买更多的东西。 1.推理判断题。根据第二段中的“You'll also often find the dairy section in the back left corner:Because dairy is likely on your list,stores make sure you take the longest route to get there.”可知,商店总是把牛奶放在左后角是因为奶制品很可能在你的购物单上,商店确保你走最远的路线到那,这样沿途你可能会买更多的东西,故C项正确。 2.推理判断题。根据第三段中的“while colorful treats and other products for kids are positioned lower—to catch the attention of children.”可知,为了吸引孩子的注意,商店会把玩具摆放在较低的货架上,故D项正确。 3.细节理解题。根据最后一段中的“Stores rarely have windows or clocks.With no reference to the outside world,customers can easily lose track of how long they've been there so that they can buy more.”可知,商店里没有时钟和窗户,顾客们很容易就忘了在里面呆了多久,这样就会呆得时间更久,买更多的东西,故B项正确。 4.主旨大意题。通读全文,特别是根据第一段中的“Your local grocery store is a psychological minefield”可知,商店就是一个心理布雷区,包括商品摆放的顺序和位置以及商店的设计都有一定的玄机,目的只是为了让你在里面带的更久,买更多的东西,故B项正确。
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