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Guests arriving at the Aloft Hotel in Ma...

Guests arriving at the Aloft Hotel in Manhattan or one in Silicon Valley will soon be able to do something hotels have dreamed about offering for years: walk past the check-in desk and enter their rooms by using a smartphone as a room key. The boutique hotel brand from Starwood to

Hotels & Resorts Worldwide Inc. plans to offer this feature at two hotels, in the Harlem neighborhood and in Cupertino, Calif, before the end of the quarter.

Starwood officials are hoping this will be one of the biggest technological changes in the industry since free Wi-Fi. "We believe this will become the new standard for how people will want to enter a hotel." says Frits van Passchen, Starwood's CEO. "It may be a novelty at first,but we think it will become table stakes for managing a hotel.

Not everyone is so sure. Past attempts to use technology to streamline the check-in process have had mixed results. Robert Habeeb, president of the First Hospitality Group, which is the owner of 55 hotels in the U.S, says he pulled out check-in kiosks at two of his Holiday Inn hotels after finding that most guests ignored them. He found that many travelers will sacrifice speed or ease to talk with a staff member and ensure their room has the right view or location, or to try for an upgrade. Other guests may still want to be greeted when they arrive.

Hotels have never been known for being in the forefront of technology. The industry is often a delay, in part because many hotels are owned and managed by separate companies, making investments in technology more complicated. Nevertheless, many hotel operators have been searching for ways to remove the bottlenecks that can form at a hotel's front desk. The delays are the bane(祸根)of many a road warrior's travel experience. “Everybody has to check in, but we are all doing it pretty much the same way we were 100 years ago, ”says Christopher Nassetta, chief executive officer for Hilton Worldwide holdings Inc.”It' s something we are seriously addressing.

Yet it is still not clear that virtual keys will do better than previous attempts to beat traditional check-ins. An effort several years ago to allow guests to enter rooms with the magnetic strip on their credit cards never became popular . Guests worried about security and were unwilling to give their kids credit cards instead of room keys.

1.According to the first two paragraphs, which of the following is NOT true.

A. Aloft of Hotel in Manhattan will allow guests to use a smartphone as a room key

B. All Starwood Hotels plan to offer the new room key before the end of the quarter.

C. Hotel officials hope the new room key will be a great change in hotel industry.

D. The new room key may become a new standard of choosing a hotel

2.The word streamline(Para. 3) is closest in meaning to _____________.

A. simplify    B. strengthen

C. change    D. unify

3.Christopher Nassetta would most likely agree that _____________.

A. it's a good idea to cancel check-in

B. the way of check-in needs to be changed

C. the management of hotel needs to be improved

D. it's time to make use of technology in hotel industry

4.From the text we can see that the writer thinks the future of the new room key is __________.

A. optimistic    B. negative

C. bright    D. uncertain

 

1. B 2. A 3. B 4. D 【解析】 这是一篇说明文。文章主要讲了在曼哈顿和硅谷的两家酒店将尝试用智能手机代替房间钥匙进入房间,关于这一做法人们有不同的看法。 1.细节理解题。答案定位在第一段The boutique hotel brand from Starwood to Hotels & Resorts Worldwide Inc. plans to offer this feature at two hotels, in the Harlem neighborhood and in Cupertino, Calif, before the end of the quarter.可知在本季度之前Starwood打算在其中两家酒店进行尝试,并不是所有的酒店,B选项描述错误,故选B。 2.词义猜测题。根据上下文可知,前台的登记使入住的程序非常复杂,而这次用智能手机代替房间钥匙以及之前的尝试都是使这个程序简化,因此推断划线词的意思是“简化”,A. simplify简化;B. strengthen加强;C. change改变;D. unify统一,故选A。 3.推理判断题。答案定位在第四段“Everybody has to check in, but we are all doing it pretty much the same way we were 100 years ago, ”says Christopher Nassetta, chief executive officer for Hilton Worldwide holdings Inc.”It' s something we are seriously addressing.可知希尔顿全球控股公司的首席执行官Christopher Nassetta说:“每个人都必须登记入住,但我们现在的做法和100年前差不多。这是我们正在认真解决的问题。”由此推断出,他认为现在的登记方式必须要做出改变了,故选B。 4.观点态度题。答案定位在最后一段Yet it is still not clear that virtual keys will do better than previous attempts to beat traditional check-ins.可知目前还不清楚虚拟密匙是否会比以前击败传统登记的尝试做的更好。所以作者对虚拟密匙是否会成功是不确定的,A. optimistic乐观的;B. negative否定的;C. bright明亮的;D. uncertain不确定的,故选D。
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