Question

Your local grocery store is a psychological minefield (布雷区)，where even the bananas are ripe with mystery.

1.Southpaws (左撇子) have an invisible advantage

You've probably seen that stores keep go-to items produce, meats, dairy on the outer edge. But did you notice that most of them are set up to make you run counterclockwise (逆时针)? Ninety percent of us are right-handed, so we buy more when it's counterclockwise.You'll also often find the dairy section in the back-left corner: Because dairy is likely on your list, stores make sure you take the longest route to get there.In fairness, it's also a more convenient place to put a fridge.

2.Everything is in its place

It's safe to say that nothing you see on a shelf is there by chance.The cookies on sale at the end of a passage are likely the result of smart product placement.More expensive items are usually placed at an adult's eye level, while colorful treats and other products for kids are positioned lower to catch the attention of children.

3.Time goes by so slowly

Stores rarely have windows or clocks.With no reference to the outside world, customers can easily lose track of how long they've been there so that they can buy more.Grocery stores may use another trick to control your sense of time: small floor tiles (瓷砖).

1.Why do stores usually put dairy in the back-left corner?

A. To make people buy more.    B. To attract people's attention.

C. Because it is a quiet place.    D. Because most people are right-handed.

2.You are more likely to find toys________.

A. in corners    B. at the end of a passage

C. at an adult's eye level    D. on lower shelves

3.Why are there usually no windows or clocks in stores?

A. They are useless.    B. To make customers stay longer.

C. There is no space for them.    D. To allow customers to enjoy themselves.

4.Which can be the best title for the text?

A. Advantages of stores    B. Secrets of stores

C. How to shop in stores    D. How to operate a store

Answer

1. A

2. D

3. B

4. B

【解析】

这是一篇说明文。短文主要介绍了商店不为人知的营销策略。

1.推理判断题。由1.Southpaws (左撇子) have an invisible advantage

“Ninety percent of us are right-handed, so we buy more when it's counterclockwise. You'll also often find the dairy section in the back-left corner”可知，90%的人都是右手购物，所以如果是逆时针购物的话，我们会买更多的商品。你也会经常在左后的角落找到奶制品区。所以商店通常把奶制品区放在左后的角落里就是让人们多买奶制品。故A选项正确。

2.推理判断题。由2.Everything is in its place中的“...while colorful treats and other products for kids are positioned lower to catch the attention of children.”可知， 然而为儿童设计的丰富多彩的食物和其他产品则被放在货架较低的位置，以吸引儿童的注意。所以判断出更有可能在货架较低的位置找到玩具。故D选项正确。

3.推理判断题。由“Stores rarely have windows or clocks. With no reference to the outside world, customers can easily lose track of how long they've been there so that they can buy more”可知，商店很少有窗户或时钟。不参考外部世界，客户很容易忘记他们在那里呆了多长时间，这样他们就可以购买更多商品。所以商店里通常没有窗户或钟表的目的是让顾客在商店待得更久。故B选项正确。

4.标题归纳题。由“1.Southpaws (左撇子) have an invisible advantage.2.Everything is in its place.3.Time goes by so slowly”可知，1 .左撇子有一个看不见的优势。2 .一切都放在恰当的位置。3 .让时间过得很慢。所以这三个标题下的具体内容，揭示了杂货店为了让顾客买更多的商品所采取得不为人知的营销策略。故判断出“杂货店的秘密”是本文的最佳标题。故B选项正确。