The tech industry expo, which attracted more than 180, 000 people, was a reminder of the tech industry is best at: being optimistic about itself.
A. that B. how
C. what D. which
假如你是红星中学高三一班的学生。2019年3月5日是学雷锋日，你班组织了一次帮扶活动。请根据下面四幅图所提供的活动内容和过程写一篇英文短文，为你校校刊英语专栏投稿，不少于60个词。开头己给出。
提示词：senior citizens home 养老院
Our class planned to organize an activity on March 5th, the day in memory of Lei Feng.
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假设你是李华，你从市校园网上得知，今年暑假，市一所小学将聘请澳大利亚的一些教师来给学校的学生培训口语，计划招10名助教。请根据以下要点，写封邮件提出申请。
1. 口语能力；
2. 组织能力；
3. 沟通能力。
注意：1. 词数100左右；
2. 可适当增加细节使行文连贯。
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Many people might feel lost during a major transition(转折)in life. Life coaching, however, is the best choice for anyone who is looking for ways to get through the tough path of life.
—1. Some life coaches might focus only on certain types of situations, like advancing careers, while others may be willing to help with nearly any life transition.
A life coach will often act as an advisor for his clients(客户).2. Many times, he will also be able to look at a client’s life with n fair eye and ofter fresh ideas on certain situations. In doing so,the life coach will usually be able to help his client work through any problems he may face.
3. During this interview, the life coach should find out what the client’s wants, needs and goals are in life.
How to help each client is different to everyone, and it is a very individualized process.4. Because of this, a life coach must develop plans based on each client’s strengths, weaknesses, abilities and so on. A life coach will also usually take each client’s morals and values into consideration.
Some life coaches may be able to find employment with a few select universities and corporations. There are also a handful of large life coaching firms that hire life coaches as well. The majority of life coaches, however, work for themselves, opening their own life coaching practices.
5.
A. Methods that work for one client may not work for another.
B. A good life coach should try to satisfy all the needs of his clients.
C. He is often expected to listen closely to their concerns and problems.
D. Before a life coach can help a client, he first needs an in-depth interview.
E. Life coaches offer guidance to all types of people in different stages of their lives.
F. In some cases, life coaches may work together and offer a wider range of services.
G. Generally, there are no strict education requirements for starting a life coaching career.
Something’s happening at the lowest point on our planet,some 1,388 feet below sea level.The Dead Sea,a salt lake close to Israel,Jordan and the West Bank,is shrinking at an alarming rate—about 3.3 feet per year,according to the environmentalist group EcoPeace Middle East.
“It’s not just like one country is punishing the Dead Sea;it’s more like the whole region,”said photographer Moritz Küstner,who visited the area in February to work on his series “The Dying Dead Sea”.
The Dead Sea needs water from the other natural sources surrounding it,such as the Jordan River basin.But around the 1960s, the courses of some water sources it relied upon were diverted. Israel, for instance, built a pipeline during that time so it could supply water throughout the country.
Mineral extraction(提取)industries are another main reason why the water levels are declining,experts say.The Dead Sea’s minerals have been popular for their medical power and can often be found in cosmetics(化妆品)and other consumer products.
And then,of course,there’s the Middle East’s hot,dry climate,which makes it difficult for the lake to refill itself.Last year,Israel and Jordan signed a $ 900 million deal in an effort to stabilize the Dead Sea’s water levels.It involves building a canal from the Red Sea to the Dead Sea which would be able to not only supply water to Israel and Jordan but also to pump much needed water—some 300 million cubic meters annually—into the Dead Sea.
“This is the most important and significant agreement since the peace treaty with Jordan (in 1994),”said Silvan Shalom,Israel’s energy and water resources minister at the time.Whether the canal—estimated to take three years to complete—will work out positively and as planned remains to be seen.
For now, Küstner shows us that the Dead Sea remains very much a place of interest, with people from all over the world going there to swim in its salty waters.
1.How many reasons for the Dead Sea’s shrinking does the author mention in the passage?
A. One. B. Two.
C. Three. D. Four.
2.What does the underlined word “diverted” in paragraph 3 mean?
A. Switch. B. Improve.
C. Accomplish. D. Repair.
3.Which of the following statements is TRUE according to the passage?
A. The Dead Sea is drying out causing water shortage to humans.
B. Küstner visited the Dead Sea to shoot TV series about people’s life.
C. The Dead Sea’s minerals have been used in some products.
D. The Dead Sea’s water levels have been stabilized by building a canal.
4.What is the passage mainly about?
A. How the Dead Sea’s water levels’ decline influences human beings.
B. How important the Dead Sea is in Israel,Jordan and the West Bank.
C. What we should do to save the Dead Sea from being destroyed.
D. Why the Dead Sea is dying and the measure taken to save it.
When most people think of the word, “brand”, they think of the Nike Swoosh, Ford “blue oval,” McDonalds Golden Arches, or the “State Farm is There” jingle. They know what theywill get with a wellbranded product or service as promised. Think of Volvo, for instance, and your first thoughts are probably something like “well built, comfortable, Swedish” and, most of all, “safety”.
So a brand is a lot more than a logo, icon, or slogan. Catchy as it may sound, it isn’t the “brand” in the true sense—and it certainly isn’t what makes the brand valuable.A company’s brand is a promise. It’s a description of the company’s character. To some extent, it’s a mission; it’s how the company creates and delivers value. Also, it’s the feeling the company conveys to its stakeholders. Successful brands meet various challenges and consistently deliver on their promises, which is how they create brand value.To illustrate it, here are some brand promises from three highly successful, world-wide brands:The NFL: “To be the premier sports and entertainment brand that brings people together, connecting them socially and emotionally like no other.”Coca-Cola: “To inspire moments of optimism and uplift.”VirginAtlantic: “To be genuine, fun, contemporary, and different in everything we do at a reasonable price.”
Interesting. In none of the above cases does the brand promise describe what these companies do or provide. The NFL’s brand promise says nothing about football. Coca-Cola doesn’t talk about providing the best soft drinks in the world. And Virgin Atlantic’s promise goes a lot farther than seating passengers in its aircrafts.
Of course, a promise is nowhere near enough. The promise along with look, personality, time, money, and hard work combined can eventually help to build and maintain great brands and acquire a special patina(光泽) of what I call “me” appeal, showing my personal appetite. Apple has that patina. All of this can lead to sub-brands, like iPhone and iPad which acquire the glory of the parent brand.
Sometimes a brand is memorable because of little things. TD Bank has a special place in their branches for you to deposit all those coins you collect in jars. It is called the Penny Arcade that turns depositing your coins into a fun game in which you can even win prizes. Years ago, Dime Savings Bank in New York had a small dime(十分硬币) carrier. It was given to kids and then they’d fill up its 50 slots (投币口) with a dime in each one and bring it to exchange for a $5 bill.
1.What can we know from the first 2 paragraphs?
A. People tend to believe in top brands because they deliverwhat is promised.
B. Well branded Swedish products are of good quality but more costly than others.
C. Well branded products are faced with great challenges of quality currently.
D. A company shouldn’t care about logos because they can’t make the brand valuable.
2.In the author’s opinion, a brand promise is ___________.
A. thecontract between a company and the people who interact with it
B. the only way to build and maintain a great brand’s value
C. a description of what a company actually does for its consumers
D. an important factor contributing to the success of a brand
3.According to the passage, what isprobably “Virgin Atlantic”?
A. A financial company. B. A high-tech software product.
C. An airline company. D. An entertainment product.
4.What can be inferred from the passage?
A. Buying a certain brand says nothing about the person who buys it.
B. Little things can mean a lot and make a brand memorable.
C. Sub-brands are relatively easy to build and generate huge profits.
D. Dime Savings Bank’s dime carriers are difficult for kids to operate.
