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Amazon.com Inc. is checking out of China...

    Amazon.com Inc. is checking out of China’s fiercely competitive domestic e-commerce market. The company told sellers on Thursday that it would no longer ______ its third - party online marketplace or provide seller services on its Chinese website, Amazon.cn. ________,domestic companies will no longer be able to sell products to Chinese consumers on its e-commerce platform.

The decision marks an end to a long ________ by America’s e-commerce giants in the Chinese market. The firms entered the Chinese market with great attention in the early 2000s, only to ________ in the face of competition from China’s faster - moving Internet giants.

Amazon has been in talks to ________ its e-commerce business for goods imported into China with a Chinese competitor, NetEase Inc.’s Kaola, in a stock - for - stock transaction(交易), according to a person familiar with the matter. That would remove the Amazon name from ________ e-commerce in China. Neither company would confirm the progress or details of those ________, nor would they say if they are continuing.

In a written statement, Amazon said it remained ________ to China through its global stores, Kindle businesses and web services. Amazon China’s president would leave to take on another role within the company, the company said. The China consumer - business team will report ________ to the company’s global team.

When Amazon first entered China in 2004 with the _________ of Joyo.com, it was the largest online seller for books, music and video there. Most Chinese consumers were using cash - on - delivery as their to form of ________. Today, Amazon China chiefly caters to customers looking for imported international goods such as cosmetics and milk powder and is a(n) ________ player in the booming Chinese e-commerce market.

Amazon China commanded just 6% of gross market volume in the niche(细分的)cross - border e-commerce market in the fourth quarter of 2018, versus NetEase Kaola’s 25% ________ and the 32% held by Alibaba Group Holding Ltd.’s Tmall International

Chinese consumers are becoming more fascinated with ________ brands. In 2011, 85% of Chinese consumers said they would always buy a foreign brand over a domestic one. By 2016, 60% of respondents said they preferred domestic over foreign brands. Shaun Rein, China Market research’s founder, said American e-commerce giants ________ obstacles in China because they didn’t offered the products or user experience that consumers were looking for.

1.A.assist B.expand C.operate D.tailor

2.A.As a result B.By contrast C.For example D.In addition

3.A.criticism B.negotiation C.struggle D.resolution

4.A.interact B.withdraw C.split D.survive

5.A.associate B.combine C.exchange D.supply

6.A.time - consuming B.long - suffering C.ever - lasting D.consumer - facing

7.A.talks B.businesses C.competitions D.instructions

8.A.related B.accustomed C.exposed D.committed

9.A.automatically B.directly C.regularly D.secretly

10.A.breakdown B.improvement C.purchase D.participation

11.A.refund B.payment C.sponsorship D.trade

12.A.complicated B.critical C.original D.insignificant

13.A.share B.budget C.volume D.maximum

14.A.foreign B.luxurious C.domestic D.fashionable

15.A.dealt with B.forgot about C.got through D.came across

 

1.C 2.A 3.C 4.B 5.B 6.D 7.A 8.D 9.B 10.C 11.B 12.D 13.A 14.C 15.D 【解析】 本文是一篇说明文,介绍了美国电子商务巨头亚马逊在蓬勃发展的中国电子商务市场上吃瘪,决定退出竞争激烈的中国市场。 1.考查动词词义辨析。句意:该公司周四告诉卖家,将不再运营其第三方在线市场,也不再在其中国网站Amazon.cn上提供卖家服务。A. assist援助;B. expand扩张;C. operate运营、操作;D. tailor订做。空前说亚马逊正在退出竞争激烈的中国市场,因此它告诉卖家将不再运营第三方在线市场,故C项正确。 2.考查介词短语辨析。句意:因此,国内企业将无法再通过其电子商务平台向中国消费者销售产品。A. As a result因此;B. By contrast相比之下;C. For example例如;D. In addition此外。由于亚马逊宣布不再运营其第三方在线市场,也不再在其中国网站Amazon.cn上提供卖家服务,因此国内企业将无法再通过其电子商务平台向中国消费者销售产品,故A项正确。 3.考查名词词义辨析。句意:这一决定标志着美国电子商务巨头在中国市场长期斗争的结束。A. criticism批评;B. negotiation谈判;C. struggle斗争;D. resolution解决。亚马逊退出竞争激烈的中国市场自然是标志着它在中国市场长期斗争的结束,故C项正确。 4.考查动词词义辨析。句意:这些公司在21世纪初以极大的关注进入中国市场,但在面对中国行动迅猛的互联网巨头的竞争时却退出了(败下阵来)。A. interact相互作用;B. withdraw退出;C. split离开;D. survive幸存。上文说亚马逊正在退出竞争激烈的中国市场,因此此处指“退出”,故B项正确。 5.考查动词词义辨析。句意:据一位知情人士透露,亚马逊一直在与中国竞争对手网易旗下的考拉海购进行商谈,希望将其进口中国商品的电子商务业务与之合并,进行以股换股交易。 A. associate联系;B. combine联合、合并;C. exchange交换;D. supply供应。根据空后的“its e-commerce business for goods imported into China with a Chinese competitor, NetEase Inc.’s Kaola, in a stock - for - stock transaction”可知,亚马逊与竞争对手网易旗下的考拉海购进行商谈,希望将其进口中国商品的电子商务业务与之合并,进行以股换股交易,故B项正确。 6.考查形容词词义辨析。句意:这将使亚马逊这个名字从中国面向消费者的电子商务中消失。A. time – consuming耗费时间的;B. long – suffering坚忍的;C. ever – lasting永恒的;D. consumer – facing面向消费者的。根据常识可知,像亚马逊和考拉海购这样的电子商务平台都是面向消费者的,故D项正确。 7.考查名词词义辨析。句意:两家公司都不愿证实谈判的进展或细节,也不愿透露谈判是否继续。A. talks谈话、谈判;B. businesses生意;C. competitions竞争;D. instructions指令。根据上文中的“Amazon has been in talks to”可知此处指“谈判”,故A项正确。 8.考查动词词义辨析。句意:亚马逊在一份书面声明中表示,将继续通过其全球商店、电子书业务和网络服务致力于中国市场。A. related相关;B. accustomed习惯于;C. exposed 接触、暴露于;D. committed致力于。根据空后的“to China through its global stores, Kindle businesses and web services.”可知,虽然决定不再运营第三方在线市场,但亚马逊将继续通过其全球商店、电子书业务和网络服务致力于中国市场,故D项正确。 9.考查副词词义辨析。句意:中国消费者业务团队将直接向公司的全球团队汇报。A. automatically自动地;B. directly直接地;C. regularly定期地;D. secretly秘密地。空前说亚马逊表示,中国总裁将离职,因此中国消费者业务团队将不用通过总裁而直接向公司汇报工作,故B项正确。 10.考查名词词义辨析。句意:2004年,亚马逊首次进入中国,收购了卓越网,成为中国最大的在线图书、音乐和视频销售商。A. breakdown分解;B. improvement改善;C. purchase购买、收购;D. participation参与。根据空后的“of Joyo.com, it was the largest online seller for books, music and video there.”可知,通过收购卓越网,亚马逊在当时成为了中国最大的在线图书、音乐和视频销售商,故C项正确。 11.考查名词词义辨析。句意:大多数中国消费者使用货到付款的支付方式。A. refund退款;B. payment支付、付款;C. sponsorship赞助;D. trade交易。根据空前的“using cash - on - delivery”可知此处指“货到付款的支付方式”,故B项正确。 12.考查形容词词义辨析。句意:如今,“亚马逊中国”主要面向的是那些希望购买化妆品和奶粉等进口国际商品的客户,在蓬勃发展的中国电子商务市场上扮演的角色无足轻重。A. complicated复杂的;B. critical批评的;C. original最初的;D. insignificant无关紧要的。根据空后的“player in the booming Chinese e-commerce market.”可知,中国的电子商务市场蓬勃发展,“亚马逊中国”的作用变得无足轻重了,故D项正确。 13.考查名词词义辨析。句意:2018年第四季度,亚马逊中国在跨境电商市场的份额仅为6%,而网易考拉海购和阿里巴巴集团旗下天猫国际的份额分别为25%和32%。A. share份额;B. budget预算;C. volume音量;D. maximum最大量。根据空前的百分比可知此处指“份额”,故A项正确。 14.考查形容词词义辨析。句意:中国消费者对国产品牌越来越着迷。A. foreign外国的;B. luxurious奢华的;C. domestic国内的;D. fashionable时尚的。空后说2011年,85%的中国消费者表示,他们总是会购买外国品牌而不是国内品牌,到2016年,60%的受访者表示,他们更喜欢国内品牌,而不是国外品牌,这说明中国消费者越来越青睐国产品牌,故C项正确。 15.考查动词短语辨析。句意:中国市场研究公司创始人肖恩雷表示,美国电子商务巨头在中国遇到障碍,是因为他们没有提供消费者所期待的产品或用户体验。A. dealt with处理;B. forgot about忘记;C. got through熬过;D. came across遇到。上文说亚马逊正在退出竞争激烈的中国市场,这说明它在中国市场吃瘪,遇到了障碍,故D项正确。
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