—Do you think he will come to my birthday party?
— _______ .
—That’s good. Everybody’s expecting him.
A.I don’t know for sure B.You can count on it
C.You can believe him D.It depends
假设你是红星中学高三学生李华,请根据以下四幅图的先后顺序,给校刊“英语园地”写一篇英文稿件,记述你班同学上周参加“纸文化”实践活动的全过程。
注意:词数不少于60。
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为帮助你校英国留学生尽快适应在中国的学习和生活,学校国际部现面向全校学生招聘志愿者。假定你是李华,对此很感兴趣,请根据以下要点写一封应聘信。
内容要点:
1. 你的应聘理由;
2. 你的应聘优势;
3. 你的帮助计划。
注意:1. 词数100左右;
2. 可以适当增加细节,以使行文连贯。
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Everybody knows that Coca-Cola is red, and Starbucks is green. 1. What we may not be aware of is the science behind these companies’ choices of these colors.
Color psychology is the study of how colors affect people’s mood, behavior, and decision-making. Companies use color psychology when they develop their brands and advertisements in order to persuade us to buy.2.
3. For example, it’s no accident that many tech products use white; it’s simple, stylish, and clean. Meanwhile, cosmetics companies tend to go for purple, black, or pink colors that represent passion, luxury, and romance.
Companies often choose action colors that urge you to buy right now. Red, for instance, is a high-energy, exciting color that moves people to action. Yellow is the color of summer, and it’s bright and attention-grabbing.4.
5. Studies show that consumers prefer brands that they recognize. Thus, those with an established color scheme, such as LEGO or Facebook, are likely to perform more strongly on the market.
All this goes to show that successful companies have mastered the art of color psychology. It may seem trivial, but their choice of colors has a profound effect on the spending habits of consumers.
A .Based on this, companies create fancy names for colors to make them sound special.
B. In fact, studies have shown that around 90 percent of people base their spending choices on color and appearance.
C. It’s no wonder that McDonald’s decided to use these two colors for its branding.
D. Chances are that most of us can name companies and their respective brand colors.
E. In fact, most major companies are associated with certain specific colors.
F. Because of this, companies use colors to influence how we feel about their products.
G. This is why, for example, Estée Lauder uses names like “passion fruit” and “hot rocket” for its lipsticks.
In the mid-2000s, Waze Mobile co-founder Ehud Shabtai received a cutting-edge (尖端的) gift from girlfriend: a GPS. The expensive gift was supposed to be helpful. But straight out of the box, it was already out of date.
Shabtai, a coding enthusiast, had an immediate reaction to reinvent. Shabtai’s solution? To build an app. With 80 million monthly active users globally and nearly 400,000 superusers who function much like Wikipedia volunteer editors (editing maps rather than words), Waze Mobile caught the eye of Google as a revolutionary approach to navigation (导航).
Acquired by Google in 2013, Waze’s value mainly lies in its high rate of user involvement. Unlike traditional navigation apps that simply show directions, Waze asks its users to report accidents and other road conditions in real time, so other users can avoid the traffic by using an alternative route.
The goal behind Waze’s approach is an ambitious one: not just avoid traffic, but end it altogether. Waze is finding new ways to put its loyal and active user base to use to make that vision a reality, including a plan to make carpooling (拼车) cool.
To be sure, traffic jams are troubling people all over the world. Waze has been quietly ahead of the game for some time. In 2013, when Waze was just a small digital-mapping business with limited resources it had something Google Maps and other competitors didn’t: richer GPS guidance thanks to its stream of live traffic reports from users.
These users were the basis of Shabtai’s plan to solve for his GPS device’s “silent” hardware: he grounded the app in software that could be perpetually updated by users, anywhere and anytime.
Waze Carpool is going straight to the heart of traffic jams, trying to get more drivers off the road and into carpools. The app has already connected tens of thousands of rideseekers with drivers willing to ferry them along a shared route, and that trend could be the answer to a traffic-free future.
1.What did Shabtai do when he found his girlfriend’s gift out of date?
A.He improved it. B.He took it apart.
C.He put it away. D.He used it anyway.
2.What sets Waze Mobile apart from traditional navigation apps?
A.It has the most users. B.It can indicate directions.
C.It reports road conditions in real time. D.Most users help edit its words.
3.What does the underlined word “perpetually” in paragraph 6 probably mean?
A.Difficultly. B.Carefully.
C.Greatly. D.Constantly.
4.What is mainly talked about in the text?
A.The rise of carpooling. B.An advanced navigation app.
C.The development of Google. D.Traffic problems in the world.
One form of social prejudice(偏见)against older people is the belief that they cannot understand or use modern technology. Activities like playing computer games,going on the Net and downloading MP3s are only for the youngsters. Isn't it unfair that older people enjoying a computer game should be frowned upon(反对)by their children and grandchildren?
Nowadays older people have more control over their lives and they play a full part in society. Moreover, better health care has left more people in their sixties and seventies feeling fit and active after retirement. Mental activity, as well as physical exercise, can contribute to better health. Playing computer games is a very effective way of exercising the brain.
When personal computers were first introduced, most older people didn't believe they would ever familiarize themselves with them. Now computers have been around for a few generations and retired people have gradually become more relaxed about using them for fun. Gamers over 65 prefer playing puzzle games and card games. Kate Stevens,aged 72,says,"I find it very relaxing. It's not very demanding,but you still need to concentrate. "
Another development that has favored "grey games" is a change in the type of videogames available on the market. There's a greater variety of games to choose from,including more intellectual and complex strategy(策略)and simulation(模拟)games. Internet Chess and Train Simulator are among the most popular of these. Train Simulator is based on real-world rail activities. Players can choose from a variety of challengers,such as keeping to a strict timetable and using helper engines during a winter storm.
Some people argue that "grey gamers" simply don't have the skills required for computer games, and that teenagers are better. This couldn't be further from the truth. Most computer games require the kind of analytical thinking that improves with practice, which means that the "grey gamers" may well be far better than gamers half a century younger than them. In games where speed is the main consideration, older people would be at a disadvantage because they may have slower reaction time. On the other hand, "grey gamers" have a preference for slower-paced, mind challenging games.
1.The second paragraph is intended to _______.
A. show the best way to exercise the brain
B. stress the importance of good health
C. explain why grey gamers exist
D. teach how to play videogames
2.What was older people's attitude towards personal computers at first?
A. Doubtful. B. Concerned.
C. Enthusiastic. D. Supportive.
3.The method the author uses to develop Paragraph 4 is ________.
A. offering analyses B. giving examples
C. making comparisons D. providing details
4.The underlined part in Paragraph 5 probably means _______.
A. mind challenging games are not suitable for older people
B. teenagers should improve their skills with practice
C. playing computer games requires analytical thinking
D. older people may perform well in some computer games