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Classified advertising is that advertisi...

    Classified advertising is that advertising which is grouped in certain sections of the paper and is thus distinguished from display advertising. Such groupings as ―Help Wanted, RealEstate(不动产), Lost and Found are made, the rate charged being less than for display advertising. Classified advertisements are a convenience to the reader and a saving to the advertiser.

The reader who is interested in a particular kind of advertisement finds all advertisements of that type grouped for him. The advertisers may, therefore, use a very small advertisement if it was placed among larger advertisements in the paper. It is evident that the reader approaches the classified advertisement in a different frame of mind from that in which he approaches the other advertisements in the paper. He turns to a page of classified advertisements to search for the particular advertisement that will meet his needs.

As his attention is voluntary, the advertiser does not need to rely too much extent ondisplay type to get the reader’s attention. Formerly all classified advertisements were of the same size and did not have display type. With the increase in the number of such advertisements, however, each advertiser within a certain group is competing with others in the same group for the reader’s attention. In many cases, the result has been an increase in the size of the space used and the addition of headlines and pictures. In that way, the classified advertisement has in reality advertisement. This is particularly true of real estate advertising?

1.The following facts are advantages of classified advertising EXCEPT ____.

A.It helps to reduce the advertising cost.

B.It attracts the target readers’ attention easily.

C.It provides more information for the readers.

D.It doesn’t have to rely too much on display type.

2.Which is the example given of types of classified advertisement?

A.Houses for sale. B.People who are asking for help.

C.Job hunting. D.People who are lost.

3.What do readers usually do when they look through classified advertisements?

A.They are in a new frame of mind to buy anything.

B.They look for something they need.

C.They feel lost in so many classified advertisements.

D.They maintain the same emotions as reading display advertisements.

4.According to the text, in which way have the classified advertisements changed nowadays?

A.They are charged for no money.

B.They are divided into more groups.

C.They are less formal than ever.

D.They depend more on display type.

 

1.C 2.A 3.B 4.D 【解析】 本文为说明文。文章对分类广告及其优点做了简单的介绍。 1.细节理解题。分类广告的优越性不包括为读者提供更多的信息。事实辨析题。第一段最后“Classified advertisements are a convenience to the reader and a saving to the advertiser” 分类广告对读者来说是一种方便,对广告者来说是一种节省。可知A是正确的。第二段“The reader who is interested in a particular kind of advertisement finds all advertisements of that type grouped for him.”对某种广告感兴趣的读者会发现,那种类型的广告都是为他准备的。可知,广告很容易吸引读者的注意力。故B是正确的。第三段“As his attention is voluntary, the advertiser does not need to rely too much extent on display type to get the reader's attention.” 由于广告客户的注意力是自愿的,所以他们不需要过多地依赖展示型广告来吸引读者的注意力。故D是正确的。文章中唯独没有提到分类为读者提供了更多的信息。故选C。 2.推理判断题。根据第一段“Classified advertising is that advertising which is grouped in certain sections of the paperand is thus distinguished from display advertising.Such groupings as ―Help Wanted, RealEstate, ,Lost and Foundare made, the rate charged being less than for displayad vertising.” 分类广告是将广告分为若干部分,从而区别于展示广告的广告。像制作了“需要帮助”、“房地产”、“失物招领”等分类广告,收费标准低于展示广告。分析选项A. Houses for sale待售房子;B. People who are asking for help.寻求帮助的人;C. Job hunting.找工作;D. People who are lost迷路的人。文中的“Real Estate”的意思是“房地产”。可知,A项属于“房地产”,是分类广告。故选A。 3.细节理解题。根据第二段“It is evident that the reader approaches the classified advertisement in a different frame of mind from that in which he approaches the other advertisements in the paper He turns to a page of classified advertisements to search for the particular advertisement that will meet his needs.”可知,读者在看分类广告时和看展示广告的注意力的模式是不一样的,他们会去浏览自己感兴趣的类别,查找所需信息。故选项B正确。 4.推理判断题。根据最后一段“however, each advertiser within a certain group is competing with others in the same group for the reader's attention. In many cases, the result has been an increase in the size of the space used and the addition of headlines and pictures. In that way, the classified advertisement has in reality advertisement.” 然而,随着此类广告数量的增加,某一群体中的每个广告主都在与同一群体中的其他人竞争以吸引广告主的注意力。在许多情况下,结果是使用的空间增加了,标题和图片也增加了。由此可知,由于竞争的加剧,分类广告商们不得不用大标题和图片来吸引读者的注意力。故选项D 正确。
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    I grew up in Hastings, a small coastal town in East Sussex, famous for 1066 years of history and seaside charm. I have a memory as a boy, saving my pocket money by placing it in a special drawer, the golden pound coins collecting into a neat pile. When I was 14 in 2007, I saved up money for a gap year, by working at a bingo hall, and I put the money into a savings account. I remember getting £70 ($91) interest rates one year, which made me feel very rich indeed.

Skip forward to 2018 and I was living and working in Beijing, China, as a journalist. All around me Beijing residents were paying for everything using just their smart phones. They would walk up to a counter of a restaurant, shop, or convenience store, and offer up a QR code(二维码)for the cashier to scan. Once scanned, the online system would immediately deduct(扣除) the exact amount owed from the payer’s e-wallet. No reaching for cash and waiting for change. The transaction would take seconds.

But I was a stubborn holdout. My friends, both Western and Chinese, would make fun of me for being so traditional – for sticking to ―dirty cash. But there were a couple of reasons why I kept using physical money and avoided getting into e-payments and e-wallets. Firstly, it felt safer. I wasn’t really aware of how electronic money would work on my smart phone and I feared it would somehow get easily taken away. Secondly, I feared that by moving to e-payments, I would end up spending more. I would lose all sense of how much, day by day, I would be spending.

Were these fears justified? As more and more people across the world escape cash, these are essential issues for me to consider.

1.Which of the following made the writer feel very rich?

A.Saving £70 ($91) by placing it in a special drawer.

B.Collecting £70 ($91) coins into a neat pile.

C.Putting £70 ($91) into a savings account in bank.

D.Getting £70 ($91) interest rates from a bank.

2.Which’s not the advantage of e-payments?

A.No reaching for cash. B.No waiting for change.

C.Taking only few seconds. D.Spending more money.

3.Why didn’t the writer like to accept the e- payments at first?

A.Because he was too traditional to save money.

B.Because he liked the sense of paying in cash.

C.Because he thought e-payments would deduct more.

D.Because he knew how e-payments work on smartphones.

4.What can we infer about the writer from the last paragraph

A.He accepted the idea that money is abstract.

B.He eventually turned to using e-payments.

C.He thought the pain of e-payment is delayed.

D.He insisted that having physical cash is safer.

 

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    European architecture in Tianjin is a window showing China’s historical changes. In a one-day tour, you can see some old western-style private residences, former Imperial Gardens and enjoy Tianjin snacks, like a time traveler.

The Garden of Jingyuan

The Garden of Jingyuan was constructed in 1921. It’s now an excellent example of an old private residence in Tianjin, which is now well-preserved. The last emperor of the Qing Dynasty, Puyi, once lived here after his abdication(退位), from July 1929 to November 1931. He changed the name to Jingyuan, which references his desire to strengthen and ennoble his spirit by living in a peaceful environment.

Address: 70 Anshan Road, Heping District

Transport: Anshan Road (Subway Line 1)

Tickets & Opening Hours: Closed Monday; Tuesday to Sunday, 8:30-5:00p.m. RMB ¥20 per person

Zhangyuan Garden

This grand mansion was built in 1915 by Zhang Biao, a former high-ranking official in the Qing Court. In 1924, Dr. Sun Yat-sen and his wife Soong Ching Ling stayed in it for several months. In 1925, Puyi, the last emperor of China, had a brief stay here after his abdication from Beijing. It is certainly a strange coincidence that the founder of the Republic of China and the last emperor chose exactly the same place to live, though at different times.

The mansion is visible from the street, but the buildings and gardens are not open to the public at present.

Italianate Street

Nearly 200 European-style buildings have been conserved in the old Italian Concession(租借地)and form the modern --Italian-style Street  on the north bank of the Haihe River. The street has been developed as a shopping center and entertainment district. A square named after Marco Polois surrounded by numerous Italianate large buildings. Pictures of their former residences will be a highlight of your photo albums.

Address: The Cross Between Shengli Road and Ziyou Road, Hebei District

Transport: Jianguo Road (Subway Line 2)

Tickets & Opening Hours: Access all day for nothing

If you want to feel old-people’s lives and taste snacks in Tianjin, you can tour to Confucian Temple near the Ancient Culture Street . Most snacks in Tianjin are made of flour. Some are deepfried or baked while some are made into sticky sweets. Goubuli steamed stuffed baozi, ear-hole fried cake and Guifaxiang fried dough twists are the top three local snacks.

1.What can we know from Puyi’s renaming the place to Jingyuan?

A.He wanted to feel old-people’s lives and taste snacks.

B.He desired to strengthen and ennoble his imperial palace.

C.He was determined to well preserve this Chinese-style residence.

D.He would like to lead a quiet and calm life after his abdication.

2.Which of the following tourist attractions is not open to the visitors?

A.The Garden of Jingyuan B.Italianate Street

C.Zhangyuan Garden D.Confucian Temple

3.What’s the best thing you can do in Italianate Street?

A.Buying Italian clothes for your family.

B.Taking pictures with Italian friends.

C.Enjoying European-style buildings.

D.Walking around the Marco Polo Square.

 

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假如你是高三学生李津,请你代表你的同学们,结合下面要点提供的信息给你们的外教 Mr. Black写一封电子邮件,向他提出一些建议。

要点:

1)问候并说明大家都很喜欢上他的课;

2)今天受同学的委托向老师提几点建议;

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4)想了解美国一些著名大学的信息。

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参考词汇:同龄人peer

Dear Mr Black,

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阅读表达

When I started my medical career, I worked 80 to 100 hours a week as a family doctor in a small town in Idaho. Sleep was an afterthought. It was the early 1990s and I bought a coffee machine, and served up 4 to 5 cups of coffee a day. I lived an extremely tiring life and pushed my way through on adrenalin (肾上腺素).

I learned how to keep myself awake despite my exhaustion. I didn’t have a stop button. I lived on adrenalin until my adrenalin ran out and I suddenly got very ill. Every system in my body broke down. I didn’t choose to change my life-my body chose for me. That is when I had to learn to rebuild my life and my energy and respect the way my body worked. I learned the hard lesson that my body was a biological organism that needed care. I realized that if I wanted to enjoy my life, I would have to learn the care and feeding instructions needed for being a healthy woman.

Unfortunately, many suffer the same fate I did. We have all been given a beautiful creation--- our physical body. But none of us were born with an operating manual or instruction book. How do we make it feel good, take care of it, make it run like it was designed--- balanced and in perfect rhythm? Most of us don’t learn how to manage our energy and bodies well. We use drugs, sugar, caffeine and alcohol to manage our energy and moods.

Now it’s time to make a change for the benefit of your health. If you don’t, your health will suffer. Don’t burn the candle on both ends. Without health, you can do nothing.

1.Why did the author use to drink 4 to 5 cups of coffee a day? (no more than 10 words)

2.What did the author learn from her sudden illness? (No more than 10 words)

3.How do you understand the underlined sentence in Paragraph 2? (No more than 10 words)

4.How do many people manage their energy and moods? (No more than 10 words)

5.What lesson can you learn from the story? (No more than 20 words)

 

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One of the greatest sources of unhappinessin my experienceis the difficulty we have in accepting things as they are

When we see something we don’t likewe wish it could be differentWe cry out for something betterThat may be human natureor perhaps it’s something ingrained(根深蒂固的) in our cultureThe root of the unhappiness isn’t necessarily that we want things to be differentHowever, it’s that we decided we didn’t like it in the first placeWe’ve judged it as badrather than saying, “It's not bad or goodand it just is it

In one of my booksI said“You should expect people to mess up and expect things to go differently than you planned”Some readers said it's too sorrowful to expect things to go wrongHowever, it’s only negative if you see it as negative and judge it as badInsteadyou could accept it as the way the world works and try to understand why that is

This can be applied to whatever you dohow other people act at workhow politics works and how depressing the news media can beAccept these things as they areand try to understand why they’re that wayIt will save you a lot of sadnessbecause you’ll no longer say,“OhI wish bad things didn’t happen!’’

Does it mean you can never change things? Not at a11But change things not because you can’t accept things as they arebut because you enjoy the process of changinglearning and growing

Can we make this world a better place? You can say that you’11 continue to try to do things to help othersto grow as a personto make a difference in this worldThat’s the correct path you choose to takebecause you enjoy that pathThereforewhen you find yourself judging and wishing for differencetry a different approachacceptand understandIt might lead to some interesting results

1.The author believes that we feel unhappy maybe because ___________.

A.it is our natural emotion in the life

B.culture asks us to be different from others

C.everyone has their own opinions on things

D.we dislike something in the beginning

2.Some readers think the words in the author’s book is too ______________.

A.depressing B.frightening C.delighting D.idealistic

3.In Paragraph 4the underlined word "it" refers to ____________

A.acting well at work and in politics

B.feeling depressed for the news media

C.accepting and understanding what has happened

D.saying something negative when bad things come

4.In the last paragraphyou are advised _____________

A.to help others and make a difference

B.to enjoy what you have to do in the work

C.to judge yourself and make a wish for you

D.to try a new way when making the world better

5.What is the main theme of the passage?

A.Expecting things to be different gives us hope

B.Accepting can make our life happier and better

C.Traditional culture becomes root of unhappiness

D.Judging good or bad is important for our world

 

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