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It was the summer of 1965. DeLuca, then ...

    It was the summer of 1965. DeLuca, then 17, visited Peter Buck, a family friend. Buck asked DeLuca about his plans for the future. “I’m going to collegebut I need a way to pay for it” DeLuca recalls saying, “Buck said ‘You should open a sandwich shop.’”

That afternoon, they agreed to be partners. And they set a goal: to open 32 stores in ten years. After doing some research, Buck wrote a check for $1,000. DeLuca rented a storefront (店面) in Connecticut, and when they couldn't cover their start­up costsBuck kicked in another $1,000.

But business didn't go smoothly as they expected. DeLuca says, “After six monthswe were doing poorly, but we didn't know how badly, because we didn't have any financial controls.” All he and Buck knew was that their sales were lower than their costs.

DeLuca was managing the store and going to the University of Bridgeport at the same time. Buck was working at his day job as a nuclear physicist in New York. They'd meet Monday evenings and brainstorm ideas for keeping the business running. “We convinced ourselves to open a second store. We figured we could tell the public. ‘We are so successfulwe are opening a second store.’” And they did—in the spring of 1966. Still, it was a lot of learning by trial and error.

But the partners' learn­as­you­go approach turned out to be their greatest strength. Every Friday, DeLuca would drive around and hand-deliver the checks to pay their suppliers. “It probably took me two and a half hours and it wasn't necessary, but as a result, the suppliers got to know me very well, and the personal relationships established really helped out.” DeLuca says.

And having a goal was also important. “There are so many problems that can get you down. You just have to keep working toward your goal.” DeLuca adds.

DeLuca ended up founding Subway Sandwich, the multimillion­dollar restaurant chain.

1.DeLuca opened the first sandwich shop in order to____.

A.support his family

B.pay for his college education

C.help his partner expand business

D.do some research

2.Which of the following is TRUE of Buck______

A.He put money into the sandwich business.

B.He was a professor of business administration.

C.He was studying at the University of Bridgeport.

D.He rented a storefront for DeLuca.

3.What can we learn about their first shop_______

A.It stood at an unfavorable place.

B.It lowered the prices to promote sales.

C.It made no profits due to poor management.

D.It lacked control over the quality of sandwiches.

4.What contributes most to their success according to the author_______

A.Learning by trial and error.

B.Making friends with suppliers.

C.Finding a good partner.

D.Opening chain stores.

 

1.B 2.A 3.C 4.A 【解析】 本文是一篇记叙文,讲述了德鲁卡和巴克合伙开三明治连锁店的故事,刚开始,由于管理不善,他们并没有挣到钱,但通过在不断摸索中学习,他们的生意终于取得了成功。 1.细节理解题。根据第一段中的““I’m going to college,but I need a way to pay for it” DeLuca recalls saying, “Buck said ‘You should open a sandwich shop.’””可知,德鲁卡说他要上大学,但需要自己支付学费,然后巴克告诉他开一家三明治店,由此可知,德鲁卡开第一家三明治店是为了支付大学学费,故B项正确。 2.细节理解题。根据第二段中的“That afternoon, they agreed to be partners.”,“After doing some research, Buck wrote a check for $1,000.”及“when they couldn't cover their start­up costs,Buck kicked in another $1,000.”可知,那天下午,他们同意成为合伙人,在做了一些调查后,巴克开了一张1000美元的支票,后来当他们无力支付另一个店面的费用时,巴克又拿出了1000美元,由此可知,巴克往他们的三明治生意中投了一些钱,故A项正确。 3.细节理解题。根据第三段中的“DeLuca says, “After six months,we were doing poorly….because we didn't have any financial controls.”可知,德鲁卡说:“六个月后,我们的效益很差,因为我们没有任何财务管理”,由此可知,由于管理不善,他们的第一家三明治店并没有盈利,故C项正确。 4.细节理解题。根据第四段中的“Still, it was a lot of learning by trial and error.”可知,在反复试验(不断摸索)中学习给他们的生意带来了成功,故A项正确。
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